Latest News

  • HARI SALES LEAPS 50% IN FIRST NINE MONTHS

    “Nearing the close of 2016, a more favorable outlook is seen for the remainder of the year as Hyundai is likely to maintain its growth momentum, mirroring the vitality of the country’s economy and its fast-growing automotive industry.  With an endless potential, the company will continue to relentlessly satisfy its customers with its line-up of modern premium products and services.”   - Ma. Fe Perez-Agudo, HARI President and CEO   Performance and Drivers   Hyundai Asia …

    Read More...
  • HYUNDAI PARTNERS WITH TOP BANKS FOR “OMG EON DEALS!”

     

    Hyundai Asia Resources, Inc. (HARI) surprises customers with an early holiday promo. The Hyundai EON is now even more affordable with an amazingly low financing scheme. The “OMG (Oh My Greatest) EON Deals!” is made possible with HARI’s partnership with the country’s top banks. (L-R) Numeriano R. Cortez, Jr., SVP Trade Operations & Development Cluster, HARI; Israel S. Cruz, Department Head Auto Loans Division, BPI Family Savings Bank; Dennis T. Fronda, VP …

    Read More...
  • “Hyundai 5” Score Big at DOE Euro 4 Fuel Efficiency Eco Run

     

    The Hyundai Accent Sedan, Accent Hatch, Tucson (Gas and Diesel), Elantra, and Santa Fe lived up to their Modern Premium cred by figuring among the most fuel-efficient vehicles at the recently concluded DOE Euro 4 Fuel Efficiency Eco Run.

     

    A total of 70 vehicles representing 22 global automotive brands participated in the run. Hyundai Asia Resources, Inc. (HARI), official distributor of Hyundai passenger and commercial vehicles in the Philippines, fielded six models.

      …

    Read More...
  • HYUNDAI KICKS OFF THE 1ST QUARTER WITH 39% GROWTH

    “Hyundai’s 2016 exudes great potential with the country’s very rosy economic and industry outlook. We are confident as we continue to serve our customers with bolder, fiercer, and game-changing products and services.”

    - Ma. Fe Perez-Agudo, HARI President and CEO

     

    Performance and Drivers

     

    Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the country displayed bullish growth for the first three months of 2016. Ending the …

    Read More...
  • Hyundai PH makes a grand comeback at the Manila International Auto Show (MIAS) with New Brand Campaign

    Hyundai Asia Resources, Incorporated’s (HARI) new campaign “Ang Gusto Mo, Gusto ng Puso” gives a fresh spin to the Hyundai concept of customer-driven innovation. Hyundai’s return to MIAS features the most ambitious auto exhibit to ever be put together by HARI. HARI sets a new record for MIAS by being the first to showcase two entirely unique motoring lifestyle areas, each boasting a full sensory experience of Hyundai’s signature technology and thrust for innovation …

    Read More...

TWO FROM THE HYUNDAI PHILIPPINE DEALERSHIP NETWORK HONORED AT FIRST-EVER HYUNDAI GLOBAL COMPETITION FOR SERVICE ADVISORS

Pride of the Philippines, pride of Hyundai. HARI President and CEO Ma. Fe Perez-Agudo (center) met and congratulated the winners of the 1st Hyundai Service Advisor Championship (L) Mr. Rommel Agpoon and (R) Mr. Eduard de Guzman.

Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, proudly announces that two Filipino Service Advisors (SA) from the HARI dealership network won top honors at the 1st Hyundai Service Advisor Championship. Mr. Eduard de Guzman, who landed among the top 10 finalists, and Mr. Rommel Agpoon, stood out from among 62 participants from 44 countries to bag the Outstanding Skills and Recognized Skills Awards respectively, exhibiting Hyundai's continued commitment to service excellence.

Recently held in Seoul, South Korea from October 23 to 26, Hyundai Motor Company (HMC) conceived this first-ever competition to honor and recognize globally the skills and abilities of best of the best Hyundai SAs, fire their spirit of innovation, and foster pride for the brand.

The First Hyundai Service Advisor Championship consisted of two parts, a written and a practical test. The written test assessed the participants' grasp of Hyundai automotive technology, Service Advisory, information on warranty and the Hyundai Service Advisor Program (H-SAP), and basic technical knowledge. On the other hand, the practical test featured interviews and role playing, which tested the SAs' understanding of the service process and their ability to handle real-life customer situations.