• Hyundai Brings The XCIENT Power At The 2017 PHILCONSTRUCT

      PASAY CITY, Manila – Hyundai Asia Resources Inc. (HARI), the Philippines’ official distributor of Hyundai passenger and commercial vehicles, will be introducing the New Generation of the Hyundai XCIENT heavy-duty truck at the 2017 PHILCONSTRUCT Construction Show which will be held at the World Trade Center & SMX Convention Center, SM Mall of Asia from January 6 to 9, 2018.   PHILCONSTRUCT is the biggest construction show in the country. It caters both to the heavy equipment and machinery, …

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  • Hyundai Dream Center Philippines: Hyundai's Christmas Gift to our Underprivileged Youth

    (L-R) HARI Chairman Emeritus Richard L. Lee, HARI President and CEO Maria Fe Perez-Agudo, Plan International Philippines Country Director Dennis Guy O’Brien, and Plan International Korea External Relations Team Manager Choi Yun Sung

     

    December 5, 2017– Hyundai Asia Resources Inc. (HARI), the Philippines’ official distributor of Hyundai passenger and commercial vehicles, joined forces with the world’s third largest vehicle manufacturer, Hyundai Motor Company of South Korea (HMC) in …

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  • Hyundai Sparks GREEN Revolution in Marikina City

    At the Groundbreaking Ceremony of Hyundai Marikina were: (L-R) Hyundai Asia Resources, Inc. (HARI) SVP – Trade Operations and Development Cluster Numeriano Cortez, Jr., Marikina City Business Permits and Licensing Office Department Head Atty. Nancy Teylan, Marikina City First District Representative Bayani Fernando, Marikina City Mayor Marcelino Teodoro, Shaw Automotive Resources, Inc. (SARI) President Felix Limcaoco III, HARI President and CEO Ma. Fe Perez-Agudo, HARI EVP and CFO Ladislao …

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  • HARI grows by 12% in November with Grand Starex and Accent; H100 stages grand recoup

      “2017 PROVED TO BE UPBEAT FOR Hyundai, reflecting our driven and empowered industry. We expect to maintain this growth momentum, thereby contributing to the overall growth of the economy for 2017.” --Ma. Fe Perez-Agudo, HARI President and CEO   Performance and Drivers   Hyundai Asia Resources Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, registered positive year-to-date growth in Passenger Car (PC) and Light Commercial Vehicle (LCV) sales, growing by 12% …

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  • Hyundai Gears Up for 2018: Focused to Meet a Wide Range of Demands in Transport and Mobility

      Hyundai Asia Resources, Inc. (HARI), the Philippines’ official distributor of Hyundai passenger and commercial (trucks and buses) vehicles, gears up in anticipation of the government’s intensified push for infrastructure in 2018. With its line of passenger cars, commercial, and special vehicles braced for a wide range of mobility and payload requirements, HARI underscores its role as the Filipino’s lifetime partner to success.   “We are broadening our corporate horizon at a very opportune …

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To-Die-For Deals on the Hyundai Tucson Only this October!

 

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Hyundai Asia Resources, Inc. (HARI), in collaboration with FOX Philippines, gets zombie-fied, just in time for the premiere of Season 4 of the most watched and anticipated drama series on cable TV.

Hyundai’s close association with The Walking Dead has raised the global car brand’s level of cool. The kiwi green Hyundai Tucson has become a star in its own right as the getaway car of Rick Grimes’ band of survivors. Hyundai’s subsequent creation of The Walking Dead Chop Shop app fired the imagination of zombie-philes the world over to design their own zombie fighting machines.

This October, HARI treats the public to a month-long The Walking Dead-themed promotion, kicking off with the first-ever Filipino-made zombie survival car, a Tucson designed by Atoy Customs. Sightings of the zombie car have created huge buzz on popular social networking sites.

Said HARI President and CEO Ma. Fe Perez-Agudo, “Hyundai is globally recognized for its game-changing moves in the motoring world. We take pride in being closely identified with non-auto brands that exhibit that same fearless, edgy appeal. We expect Hyundai to broaden its platform for dialogue with the young energetic market, as exemplified by the massive global fan base of this phenomenal TV series. Of course, the Philippine market is a big part of that. We’ve been ‘bitten’! That’s why, inspired by the Chop Shop app that Hyundai created especially for fans, we had the Tucson re-imagined as a zombie fighting machine.”

In the spirit of this season of the Undead, Hyundai’s nationwide dealerships are getting zombie-fiedand offer to-die-for deals on the iconic Tucson. No, the show’s kiwi green SUV is not up for grabs, but you can certainly experience the legendary power that made this Hyundai road warrior survive three seasons outrunning hordes of Walkers.

From October 19-31, you can own a brand-new Tucson for as low as P123,000.00. Drop by the zombie-fied Hyundai dealerships and themed mall displays during this period to view the legendary Tucson side-by-side its zombie-fied version. And avail of drop-dead financing deals, huge discounts, as well as surprise giveaways.

Watch out for announcements on the roving zombie-fied displays at the mall nearest you.