Latest News

  • HYUNDAI BREAKS GROUND OF NEW COMMERCIAL VEHICLE DEALERSHIP IN LAGUNA

    CALAMBA, Laguna – Hyundai Asia Resources Inc. (HARI), the Philippines’ official distributor of Hyundai vehicles, in partnership with the Areza Group, recently held a groundbreaking ceremony for the new Hyundai Trucks & Buses dealership. Hyundai Trucks & Buses Calamba is expected to be open for business by June 2017.

     

     

    Pictured: The groundbreaking ceremony of the Hyundai Trucks & Buses dealership soon to rise in Calamba Laguna. From left to right: Florencio …

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  • HARI FOUNDATION. INC. AND GAWAD KALINGA: CLOSE TO A DECADE OF PARTNERSHIP IN DISRUPTION FOR SHARED PROSPERITY

     

    The key to a sustainable corporate social investment lies in identifying one’s sense of purpose and, from there, grow one’s work to benefit both business and society. This was the key message of HARI Foundation, Inc. (HFI) President Ma. Fe Perez-Agudo at the Plenary Session of the 4TH Global Social Business Summit of Gawad Kalinga (GK), held at the Hyundai Center for Green Innovation (HCGI) at the GK Enchanted Farm in Angat, Bulacan. Summit theme was “Social Market: …

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  • HYUNDAI LAUNCHES THE SUPER 15-SEATER STAREX

    MANILA, Philippines - Hyundai Asia Resources Inc., the Philippines’ official distributor of Hyundai vehicles, has finally launched the new Hyundai Grand Starex Super Express in response to the fast-growing commuting needs of mobile Filipinos.

     

    The Grand Starex Super Express is the commercial version of the best-selling Grand Starex, which has received a wide-range of awards (from Most Comfortable Ride, Best Safety Features, Best Engine Performance, Best Full-size People Carrier, …

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  • HARI SALES LEAPS 50% IN FIRST NINE MONTHS

    “Nearing the close of 2016, a more favorable outlook is seen for the remainder of the year as Hyundai is likely to maintain its growth momentum, mirroring the vitality of the country’s economy and its fast-growing automotive industry.  With an endless potential, the company will continue to relentlessly satisfy its customers with its line-up of modern premium products and services.”   - Ma. Fe Perez-Agudo, HARI President and CEO   Performance and Drivers   Hyundai Asia …

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  • HYUNDAI PARTNERS WITH TOP BANKS FOR “OMG EON DEALS!”

     

    Hyundai Asia Resources, Inc. (HARI) surprises customers with an early holiday promo. The Hyundai EON is now even more affordable with an amazingly low financing scheme. The “OMG (Oh My Greatest) EON Deals!” is made possible with HARI’s partnership with the country’s top banks. (L-R) Numeriano R. Cortez, Jr., SVP Trade Operations & Development Cluster, HARI; Israel S. Cruz, Department Head Auto Loans Division, BPI Family Savings Bank; Dennis T. Fronda, VP …

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To-Die-For Deals on the Hyundai Tucson Only this October!

 

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Hyundai Asia Resources, Inc. (HARI), in collaboration with FOX Philippines, gets zombie-fied, just in time for the premiere of Season 4 of the most watched and anticipated drama series on cable TV.

Hyundai’s close association with The Walking Dead has raised the global car brand’s level of cool. The kiwi green Hyundai Tucson has become a star in its own right as the getaway car of Rick Grimes’ band of survivors. Hyundai’s subsequent creation of The Walking Dead Chop Shop app fired the imagination of zombie-philes the world over to design their own zombie fighting machines.

This October, HARI treats the public to a month-long The Walking Dead-themed promotion, kicking off with the first-ever Filipino-made zombie survival car, a Tucson designed by Atoy Customs. Sightings of the zombie car have created huge buzz on popular social networking sites.

Said HARI President and CEO Ma. Fe Perez-Agudo, “Hyundai is globally recognized for its game-changing moves in the motoring world. We take pride in being closely identified with non-auto brands that exhibit that same fearless, edgy appeal. We expect Hyundai to broaden its platform for dialogue with the young energetic market, as exemplified by the massive global fan base of this phenomenal TV series. Of course, the Philippine market is a big part of that. We’ve been ‘bitten’! That’s why, inspired by the Chop Shop app that Hyundai created especially for fans, we had the Tucson re-imagined as a zombie fighting machine.”

In the spirit of this season of the Undead, Hyundai’s nationwide dealerships are getting zombie-fiedand offer to-die-for deals on the iconic Tucson. No, the show’s kiwi green SUV is not up for grabs, but you can certainly experience the legendary power that made this Hyundai road warrior survive three seasons outrunning hordes of Walkers.

From October 19-31, you can own a brand-new Tucson for as low as P123,000.00. Drop by the zombie-fied Hyundai dealerships and themed mall displays during this period to view the legendary Tucson side-by-side its zombie-fied version. And avail of drop-dead financing deals, huge discounts, as well as surprise giveaways.

Watch out for announcements on the roving zombie-fied displays at the mall nearest you.