Latest News

  • HARI SALES LEAPS 50% IN FIRST NINE MONTHS

    “Nearing the close of 2016, a more favorable outlook is seen for the remainder of the year as Hyundai is likely to maintain its growth momentum, mirroring the vitality of the country’s economy and its fast-growing automotive industry.  With an endless potential, the company will continue to relentlessly satisfy its customers with its line-up of modern premium products and services.”   - Ma. Fe Perez-Agudo, HARI President and CEO   Performance and Drivers   Hyundai Asia …

    Read More...
  • HYUNDAI PARTNERS WITH TOP BANKS FOR “OMG EON DEALS!”

     

    Hyundai Asia Resources, Inc. (HARI) surprises customers with an early holiday promo. The Hyundai EON is now even more affordable with an amazingly low financing scheme. The “OMG (Oh My Greatest) EON Deals!” is made possible with HARI’s partnership with the country’s top banks. (L-R) Numeriano R. Cortez, Jr., SVP Trade Operations & Development Cluster, HARI; Israel S. Cruz, Department Head Auto Loans Division, BPI Family Savings Bank; Dennis T. Fronda, VP …

    Read More...
  • “Hyundai 5” Score Big at DOE Euro 4 Fuel Efficiency Eco Run

     

    The Hyundai Accent Sedan, Accent Hatch, Tucson (Gas and Diesel), Elantra, and Santa Fe lived up to their Modern Premium cred by figuring among the most fuel-efficient vehicles at the recently concluded DOE Euro 4 Fuel Efficiency Eco Run.

     

    A total of 70 vehicles representing 22 global automotive brands participated in the run. Hyundai Asia Resources, Inc. (HARI), official distributor of Hyundai passenger and commercial vehicles in the Philippines, fielded six models.

      …

    Read More...
  • HYUNDAI KICKS OFF THE 1ST QUARTER WITH 39% GROWTH

    “Hyundai’s 2016 exudes great potential with the country’s very rosy economic and industry outlook. We are confident as we continue to serve our customers with bolder, fiercer, and game-changing products and services.”

    - Ma. Fe Perez-Agudo, HARI President and CEO

     

    Performance and Drivers

     

    Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the country displayed bullish growth for the first three months of 2016. Ending the …

    Read More...
  • Hyundai PH makes a grand comeback at the Manila International Auto Show (MIAS) with New Brand Campaign

    Hyundai Asia Resources, Incorporated’s (HARI) new campaign “Ang Gusto Mo, Gusto ng Puso” gives a fresh spin to the Hyundai concept of customer-driven innovation. Hyundai’s return to MIAS features the most ambitious auto exhibit to ever be put together by HARI. HARI sets a new record for MIAS by being the first to showcase two entirely unique motoring lifestyle areas, each boasting a full sensory experience of Hyundai’s signature technology and thrust for innovation …

    Read More...

To-Die-For Deals on the Hyundai Tucson Only this October!

 

.

Hyundai Asia Resources, Inc. (HARI), in collaboration with FOX Philippines, gets zombie-fied, just in time for the premiere of Season 4 of the most watched and anticipated drama series on cable TV.

Hyundai’s close association with The Walking Dead has raised the global car brand’s level of cool. The kiwi green Hyundai Tucson has become a star in its own right as the getaway car of Rick Grimes’ band of survivors. Hyundai’s subsequent creation of The Walking Dead Chop Shop app fired the imagination of zombie-philes the world over to design their own zombie fighting machines.

This October, HARI treats the public to a month-long The Walking Dead-themed promotion, kicking off with the first-ever Filipino-made zombie survival car, a Tucson designed by Atoy Customs. Sightings of the zombie car have created huge buzz on popular social networking sites.

Said HARI President and CEO Ma. Fe Perez-Agudo, “Hyundai is globally recognized for its game-changing moves in the motoring world. We take pride in being closely identified with non-auto brands that exhibit that same fearless, edgy appeal. We expect Hyundai to broaden its platform for dialogue with the young energetic market, as exemplified by the massive global fan base of this phenomenal TV series. Of course, the Philippine market is a big part of that. We’ve been ‘bitten’! That’s why, inspired by the Chop Shop app that Hyundai created especially for fans, we had the Tucson re-imagined as a zombie fighting machine.”

In the spirit of this season of the Undead, Hyundai’s nationwide dealerships are getting zombie-fiedand offer to-die-for deals on the iconic Tucson. No, the show’s kiwi green SUV is not up for grabs, but you can certainly experience the legendary power that made this Hyundai road warrior survive three seasons outrunning hordes of Walkers.

From October 19-31, you can own a brand-new Tucson for as low as P123,000.00. Drop by the zombie-fied Hyundai dealerships and themed mall displays during this period to view the legendary Tucson side-by-side its zombie-fied version. And avail of drop-dead financing deals, huge discounts, as well as surprise giveaways.

Watch out for announcements on the roving zombie-fied displays at the mall nearest you.