• HARI SALES REMAIN BUOYANT WITH 9% GROWTH

    “Our auspicious performance in the first four months of 2017 validates the Filipino’s growing endearment towards the Hyundai brand. This only inspires us to give nothing but top-notch quality products and services to our customers.”

    - Ma. Fe Perez-Agudo, HARI President and CEO

     

     

    Performance and Drivers

     

    Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, recorded 2,521 unit sales for the month of April—a feat considering there were …

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  • Hyundai Asia Resources, Inc.: HMC Global Distributor of the Year 2016

    HMC Vice-Chairman Mr. Euisun Chung (extreme left) presented the HMC Global Distributor of the Year 2016 to the HARI Board of Directors (L-R) President and CEO Ma. Fe Perez-Agudo, Chairman Edward S. Go, and Chairman Emeritus Richard L. Lee.

     

    May 10, 2017, Seoul, Korea—“We celebrate 50 years of our brand, 50 years of redefining mobility through customer-driven innovation, 50 years of caring for Man and Planet. Cheers to 50 years more of our brilliant journey together!” declared Hyundai Asia …

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  • RECORD-HIGH MARCH SALES PUSH HARI Q1 GROWTH TO 18%

    “With our recent achievements, we expect to ride on the crest of a new wave of automotive resurgence in 2017. Through innovation and relentless pursuit of our customers, we are confident that we will continue to forge new ground, one milestone at a time."

     

    - Ma. Fe Perez-Agudo, HARI President and CEO

    Performance and Drivers

     

    Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, closed March 2017 with record sales of 3,371 units—the highest …

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  • Hyundai puts the cool in Summer with DEALights Promo

    Not only is it more fun in the Philippines—it gets hotter every summer! It is always the perfect time to hit the beach, cool off in the mountains, or explore the provinces for local festivals. On the other hand, it’s also the time when the temperature can make people cower in the air-conditioned comforts of their homes or cars. A 2-minute walk to the bus station or a short queue for a cab can make you feel feverish and sweaty as if you just ran a marathon.

    The good news is--Hyundai cools your …

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  • Hyundai Makes a Customer’s Dream Come True

    TAGUIG, Philippines - Hyundai Asia Resources Inc. (HARI), the Philippines’ official distributor of Hyundai passenger and commercial vehicles, recently awarded Marchey Ann de Jesus, the lucky winner of Hyundai’s PASKOtse promo with a brand-new Elantra.

     

     

    HARI’s Numeriano Cortez Jr., Senior Vice President for Trade Operations & Development, and Victor Vela, Senior AVP for Sales Planning, personally handed- over the key to at the Hyundai Headquarters where her dream car was waiting for …

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THE HARI ECOVAN: the first-ever mobile classroom-cum-exhibit on wheels

Description: IMG_1332.JPGDescription: HARI ecovan unveiling

Hyundai Asia Resources, Inc. (HARI), official distributor of Hyundai in the Philippines, and HARIBON Foundation, the country’s pioneering crusader for nature conservation and eco-stewardship unveiled last April 22 (Earth Day) the new HARI EcoVan (LEFT) at the Cultural Center of the Philippines (CCP) grounds. The HARI EcoVan, a customized Hyundai H-100, is expected to widen HARIBON’s reach in raising public concern for preserving and propagating the country’s wealth in biodiversity and awareness for its ROAD to 2020 campaign to restore a million hectares of Philippine rainforest. HARI committed to donate two more customized HARI EcoVans that will be released within the year to drive HARI’s advocacy in environmental sustainability through HARIBON’s network in the Visayas and Mindanao. VIPs at the unveiling were (L-R) HARIBON officers led by Chairman John Lesaca and Chief Operating Officer Annabelle Plantilla; HARI Chairman Emeritus Richard Lee and President and CEO Ma. Fe Perez-Agudo.

 

Hyundai Asia Resources, Inc. (HARI), official distributor of Hyundai in the Philippines, and HARIBON Foundation, the country’s pioneering crusader for nature conservation and eco-stewardship unveiled last April 22 (Earth Day) the new HARI EcoVan at the Cultural Center of the Philippines (CCP) grounds.

 

The HARI EcoVan, a customized Hyundai H-100, is expected to drive HARI’s advocacy in environmental sustainability and expand HARIBON’s continuing bid to raise public concern about preserving and propagating the country’s wealth in biodiversity and awareness of its ROAD to 2020 campaign to restore one million hectares of Philippine rainforest.

 

VIPs at the unveiling were HARI executives led by Chairman Emeritus Richard L. Lee, President and CEO Ma. Fe Perez-Agudo, HARIBON Chairman John Lesaca, CCP President Dr. Raul Sunico and HARIBON celebrity ambassador, teen star Bea Binene.

“This is a binding partnership and one that we truly honor,” affirmed Ms. Agudo. “The HARI EcoVan is a symbol of our united efforts to help save our natural resources as well serves as a new beacon of hope and inspiration for our future. Educating our youth to be responsible stewards of Mother Nature inspires us to work even harder and more passionately to move the world together for a better tomorrow. As we have learned and experienced as part of the global Hyundai team, the Hyundai way is to live brilliant and make the impossible possible.”

 

Presently, HARIBON conducts public lectures and sets up exhibits that revolve around the country’s exotic flora and fauna, premier nature spots, threats to these natural wonders, and what people can do to protect and conserve our natural heritage. Through the HARI EcoVan, the said educational material can now reach a greater number of people. Hyundai’s H-100 van, in collaboration with HARIBON and Centro Manufacturing Corporation, was customized to offer a classroom set up, library, an audio-visual system with a large screen for film showing and AVP presentations, interactive games, an art booth for art workshops and storytelling, and a display of HARIBON merchandise and information materials.  It is expected to visit a school for three days and reach around 900 students per visit. HARI committed to donate two more customized EcoVans that will be released within the year to drive HARI and HARIBON’s shared advocacy in the Visayas and Mindanao.

 

Said HARIBON Chairman John Lesaca, “HARIBON celebrates its 40th anniversary November this year. This milestone is made more of a milestone because of our partnership with Hyundai. HARI is a very big contributor to achieving a greener, more sustainable environment and we wish HARI all the best as it embarks on its advocacy for environmental awareness and the protection of Mother Nature.”

 

Last year, HARIBON cited HARI as the highest single donor to its 2011 reforestation efforts. HARI successfully met its commitment to donate and plant 15,000 seedlings which cover 12 hectares in three sites in Barangay Cuyambay, Tanay, Rizal, which was devastated by Typhoon Ondoy in 2009.

 

HARI’s partnership with HARIBON was further underscored during the second Hyundai RUN for a Cause held April 29 at the Quirino Grandstand. There, HARI showcased its key CSR programs for 2012-2013 with its partner organizations. Each cause had a designated color to signify HARI’s involvement in different nation-building endeavors: green (environment), gray (social entrepreneurship and countryside development), red (education), orange (community development through health), yellow (Filipino heritage and pride), blue (road safety and responsible car ownership), purple (youth development through sports), and pink (women and children’s rights protection).