• HARI, PETA Stage a Collaboration Coup

    HARI gets in touch with its creative side. Top management of Hyundai Asia Resources, Inc. (HARI) underwent a two-day theater workshop at the PETA Theater Center in Quezon City to kick off the year’s business planning activities. The workshop aimed to explore new platforms for creative learning and teambuilding in the context of the automotive business.

      PETA Theater Center Quezon City, September 7-8, 2017. Hyundai Asia Resources, Inc. (HARI) does it again. As the company that carries …

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  • Pamper Your Car Through Hyundai Raindrops

    Get more out of life on the road with a well-maintained car.   Your car is your ever-reliable workhorse. Without it, staying on-the-go and accomplishing tasks is definitely a challenge. Your life also greatly depends on it the moment you take the wheel. It is, therefore, imperative to give your car the TLC it truly deserves. Here are three (3) easy steps to pamper and keep your car in tip-top condition:   Trust the experts. “Health is wealth” should not be exclusive to humans. It can also be …

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  • Hyundai’s Fast Track Service: Designed for you to get more out of life

         Thousands of satisfied Hyundai car owners can’t be wrong. This monsoon season may be just the time for you to make that appointment for preventive maintenance service (PMS) to keep your car in perfect roadworthy condition. Your friendly Hyundai service center will make sure it won’t rain on your parade by making you waste precious time waiting for your car while undergoing PMS. Not with Hyundai Asia Resources, Inc. (HARI) recently earning bragging rights for service excellence with …

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  • HARI Achieves Its Highest Monthly Sales to Date

    “The commitment of HARI in fostering a culture of excellence continues to manifest as it notches its highest monthly sales to date. The company, being a trusted lifetime partner of Filipinos, endeavors to constantly improve its products and services through creating value for a sustainable future.” - Ma. Fe Perez-Agudo, HARI President and CEO   Performance and Drivers  Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, closed its July 2017 …

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  • HARI Foundation Amplifies Fight for Environment, Awards the 10 ASEAN Biodiversity Heroes with the Hyundai iCON for Biodiversity

      One for Biodiversity. Hyundai Asia Resources, Inc. (HARI), through its corporate social responsibility arm, HARI Foundation, Inc. (HFI), celebrated 50 years of ASEAN by honoring the 2017 ASEAN Biodiversity Heroes with the Hyundai Icon for Biodiversity. At the awards ceremony held August 7 at New World Manila Bay Hotel were: (L-R) ASEAN Deputy Secretary General Vongthep Arthakaivalvatee; Eyad Samhan (Brunei Darussalam); Sophea Chhin (Cambodia); Alex Waisimon (Indonesia); Nitsavanh Louangkhot …

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RECORD-HIGH MARCH SALES PUSH HARI Q1 GROWTH TO 18%

“With our recent achievements, we expect to ride on the crest of a new wave of automotive resurgence in 2017. Through innovation and relentless pursuit of our customers, we are confident that we will continue to forge new ground, one milestone at a time."

 

- Ma. Fe Perez-Agudo, HARI President and CEO

Performance and Drivers

 

Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, closed March 2017 with record sales of 3,371 units—the highest monthly output in the company’s 15-year history. This pushed first quarter sales to 8,841, up by 18% as compared to the 7,469 units sold in the same period of 2016.

 

At the forefront of HARI’s auspicious performance is its volume driver, the Passenger Cars (PC) segment which grew by 15% from 5,186 units in Q1 2016 to 5,986 units in Q1 2017. Credit goes to the Accent as it remains as the brand’s top-selling nameplate with 3,835 units sold in the first three months of 2017.

 

The Light Commercial Vehicles (LCV) segment was not to be outdone as total Q1 2017 sales reached 2,855 units, a 25% increment from the previous year’s 2,283 Q1 sales. The growth in this segment is largely attributed to high pickup for the brand’s utility truck, the H-100.

 

Sales and Economic Outlook

 

Philippine GDP remains at the upside as it ended 2016 with a full-year average of 6.8%, falling on the upper-bound of the government’s 2016 GDP target of 6.0% to 7.0%. The Q1 2017 GDP is projected to remain in the 6.5% to 7.0% rate as the increased infrastructure spending continues to fuel economic activity. A strong economic growth and a steady inflation, adding to the increasing purchasing power of the middle class, allow the Philippines to continue to offer good opportunities. All these signs prove positive for Hyundai in reaching its full potential in sales and achieving another record-breaking year.

 

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