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  • HARI SALES LEAPS 50% IN FIRST NINE MONTHS

    “Nearing the close of 2016, a more favorable outlook is seen for the remainder of the year as Hyundai is likely to maintain its growth momentum, mirroring the vitality of the country’s economy and its fast-growing automotive industry.  With an endless potential, the company will continue to relentlessly satisfy its customers with its line-up of modern premium products and services.”   - Ma. Fe Perez-Agudo, HARI President and CEO   Performance and Drivers   Hyundai Asia …

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  • HYUNDAI PARTNERS WITH TOP BANKS FOR “OMG EON DEALS!”

     

    Hyundai Asia Resources, Inc. (HARI) surprises customers with an early holiday promo. The Hyundai EON is now even more affordable with an amazingly low financing scheme. The “OMG (Oh My Greatest) EON Deals!” is made possible with HARI’s partnership with the country’s top banks. (L-R) Numeriano R. Cortez, Jr., SVP Trade Operations & Development Cluster, HARI; Israel S. Cruz, Department Head Auto Loans Division, BPI Family Savings Bank; Dennis T. Fronda, VP …

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  • “Hyundai 5” Score Big at DOE Euro 4 Fuel Efficiency Eco Run

     

    The Hyundai Accent Sedan, Accent Hatch, Tucson (Gas and Diesel), Elantra, and Santa Fe lived up to their Modern Premium cred by figuring among the most fuel-efficient vehicles at the recently concluded DOE Euro 4 Fuel Efficiency Eco Run.

     

    A total of 70 vehicles representing 22 global automotive brands participated in the run. Hyundai Asia Resources, Inc. (HARI), official distributor of Hyundai passenger and commercial vehicles in the Philippines, fielded six models.

      …

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  • HYUNDAI KICKS OFF THE 1ST QUARTER WITH 39% GROWTH

    “Hyundai’s 2016 exudes great potential with the country’s very rosy economic and industry outlook. We are confident as we continue to serve our customers with bolder, fiercer, and game-changing products and services.”

    - Ma. Fe Perez-Agudo, HARI President and CEO

     

    Performance and Drivers

     

    Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the country displayed bullish growth for the first three months of 2016. Ending the …

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  • Hyundai PH makes a grand comeback at the Manila International Auto Show (MIAS) with New Brand Campaign

    Hyundai Asia Resources, Incorporated’s (HARI) new campaign “Ang Gusto Mo, Gusto ng Puso” gives a fresh spin to the Hyundai concept of customer-driven innovation. Hyundai’s return to MIAS features the most ambitious auto exhibit to ever be put together by HARI. HARI sets a new record for MIAS by being the first to showcase two entirely unique motoring lifestyle areas, each boasting a full sensory experience of Hyundai’s signature technology and thrust for innovation …

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“Hyundai 5” Score Big at DOE Euro 4 Fuel Efficiency Eco Run

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The Hyundai Accent Sedan, Accent Hatch, Tucson (Gas and Diesel), Elantra, and Santa Fe lived up to their Modern Premium cred by figuring among the most fuel-efficient vehicles at the recently concluded DOE Euro 4 Fuel Efficiency Eco Run.

 

A total of 70 vehicles representing 22 global automotive brands participated in the run. Hyundai Asia Resources, Inc. (HARI), official distributor of Hyundai passenger and commercial vehicles in the Philippines, fielded six models.

 

In the passenger car category, the Accent Sedan 1.6 CRDi 6M/T (Dsl) topped the list, beating smaller and lighter vehicles in the A-Segment with a rating of 29.41km/L, and bested major competitors in the B-Segment despite having the highest engine displacement (1.6L vs 1.3L-1.5L engines). The Accent Hatch also performed well, notching 8th place in the B-Segment and entering the overall top 20 list with fuel consumption of 25.64 km/L.

 

The Elantra 1.6 GL 6M/T ranked third in the C-Segment with a rating of 27.83km/L. Being a gasoline-fed vehicle, the Elantra surprisingly shared similar fuel efficiency results with its top two diesel rivals.

 

In the SUV category, the Tucson (Gas and Diesel) and the Santa Fe CRDi were among the Top 10 performers in the entire segment. The Tucson CRDi, which ranked second in the Compact SUV segment, turned out to be more fuel efficient than smaller and lighter SUVs, with a rating of 24.80km/L.

 

While in the mid-size SUV category, the Santa Fe CRDi ranked second with a fuel consumption rating of 22.76km/L, outperforming its peers with exceptional fuel efficiency despite having one of the most powerful engines among the SUV participants.

 

Said HARI President and CEO Ma. Fe Perez-Agudo, “The results of the Department of Energy’s (DOE) Euro 4 Fuel Economy Run only validate our commitment to responsible innovation-innovation that responds to our customer’s desire for fuel economy and is responsible to the community and to the environment in our concerted bid to reduce toxic emissions in the atmosphere. That is what being Euro 4-compliant is all about. As our ongoing “Gusto” campaign goes, we are proactively responding to what customers today need and want. I am proud to say that Hyundai engineering innovation in the Accent, Accent Hatch, All-New Elantra, All-New Tucson, and Santa Fe continues to give the market just that.”