• Hyundai Keeps It Clean at the National Car Wash Weekend

    On its 3rd successful run, Hyundai Asia Resources, Inc. (HARI) will hold the Hyundai National Car Wash Weekend on July 1-2 at authorized dealerships, nationwide.   In the 2-day event, Hyundai customers get to enjoy a full vehicle pampering experience inside and out. The usual exterior wash, vacuum and tire black are stashed with the 23-point check-up using the Global Diagnostic System (GDS) Tool.   And the treat just keeps on getting better! Customers get a limited edition golf umbrella if …

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  • HARI Foundation-St. Scho Manila Inaugurate New Training Venue for Next-Gen Leaders

    At the launch of the Ma. Fe Perez-Agudo Center for Leadership Excellence, HARI Foundation, Inc. (HFI) President Ma. Fe Perez-Agudo takes time to inspire younger generations of Scholastican student leaders. Ms. Agudo, a student council president in her campus days, said, “This Center for Leadership Excellence stands as a symbol of all that is true and proud about being a Scholastican for the 21st century.”

     

    Women leaders for others. St. Scholastica’s College Manila President Sr. Mary …

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  • Hyundai Rally Team impresses in Corporate Rally Challenge

     

    Guess who’s back with a vengeance?

     

    After a hiatus from corporate motorsports, Hyundai Asia Resources, Inc. (HARI) in collaboration with Team Hyundai Philippines (THP) showcased their accurate driving skills in the 2017 STV Auto Rally Corporate Challenge (ARCC) last May. The “On Time, All the Time” rally was flagged off at the Harbor Point Mall in Subic Bay, Zambales.

     

    Proving that HARI and THP are motorsport ready, the Hyundai rally contingent brought home notable recognitions, …

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  • Hyundai continues to sizzle with DEALights Promo

     

    Hyundai is not ready to bid summer goodbye, well not yet. In fact, it is geared to further heat up its exciting deals by extending the DEALights Promo up to June 30, 2017

     

    The “DEALights” promo offers easy-to-own schemes for the Accent, Eon, Elantra, Sonata, Veloster, Tucson, Santa Fe and Grand Starex models.

     

    Now, getting the car of your dreams won’t just make you feel smart and proud; it also allows you to save as much as P150,000 that is usable as cash discount; or subsidies to …

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  • HYUNDAI INAUGURATES COMMERCIAL VEHICLE DEALERSHIP IN CAINTA

    The groundbreaking ceremony of Hyundai Trucks and Buses Cainta (HTBC). (L-R) Hyundai Cainta General Manager Jonathan C. Qua; HARI SVP for Trade Operations and Development Cluster Numeriano R. Cortez, Jr.; SARI Group General Manager Maria Antonietta G. Alonzo; SARI President Felix K. Limcaoco III; HARI President and CEO Ma. Fe Perez-Agudo; HARI EVP and CFO, Finance & Trade Support Services Cluster Ladislao Z. Avila, Jr.; SARI SVP/COO Doroteo R. Sornet; and HARI VP for Commercial Trade Division …

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HYUNDAI SALES UP 21% IN JULY

 

“A stellar outlook for the remainder of the year anchored on positive business and

consumer sentiments bodes well for yet another exceptional year for

Hyundai and the Philippine automotive industry.”

- Ma. Fe Perez-Agudo, HARI President and CEO

 

Performance and Drivers

 

Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, posted a 21% Year-on-Year (YoY) increase in July with sales soaring to 1,844 units against 1,530 during the same month a year ago.

 

The popularity of the brand’s Light Commercial Vehicles (LCV) drove the July sales blitz, with all LCV offerings registering significant growth numbers to contribute to an overall 80% segment increase for the period. The all-new Santa Fe Mid-Size SUV continued to offer discerning Filipino buyers a taste of luxury without compromise, managing to roll out 113 units against just 2 in July 2012. Following this trend was the Grand Starex Passenger Van which posted a 69% uptick, while the H100 utility truck improved its performance by a stellar 306%. Rounding out the LCV onslaught was the Tucson, which reinforced its position as the number one Compact SUV in the market with a solid 5% increase in sales for the period.

 

Not to be outdone, the Elantra, 2012 Philippine Car of the Year carried the torch for the brand’s Passenger Car (PC) vehicles, expanding by 143% in the given period to offset steep supply constraints in the sub compact category.

 

Overall, Hyundai’s strong July performance has jumpstarted the brand’s campaign for the 2nd half of the year, compensating for the decline in the first semester to end with a mere 10% drop through the first 7 months of 2013.

 

Sales and Economic Outlook

 

Amid the below-trend growth seen across Asia, the Philippine economy continues to be a bright spot in the region and is projected to grow at breakneck pace towards year-end as the surging domestic economy offsets weaknesses in export demand. As a result, international institutions Standard and Poor’s as well as the International Monetary Fund have recognized the country’s upbeat performance and have accordingly hiked year-end GDP forecasts to a best-in-region 6.9-7% despite concerns about capital withdrawal leading to uncertainties in the global market.

 

With the economic and business landscape at an upward trajectory, the Philippine automotive industry is poised to attract yet another year of record-breaking performance.