• Hyundai Brings The XCIENT Power At The 2017 PHILCONSTRUCT

      PASAY CITY, Manila – Hyundai Asia Resources Inc. (HARI), the Philippines’ official distributor of Hyundai passenger and commercial vehicles, will be introducing the New Generation of the Hyundai XCIENT heavy-duty truck at the 2017 PHILCONSTRUCT Construction Show which will be held at the World Trade Center & SMX Convention Center, SM Mall of Asia from January 6 to 9, 2018.   PHILCONSTRUCT is the biggest construction show in the country. It caters both to the heavy equipment and machinery, …

    Read More...
  • Hyundai Dream Center Philippines: Hyundai's Christmas Gift to our Underprivileged Youth

    (L-R) HARI Chairman Emeritus Richard L. Lee, HARI President and CEO Maria Fe Perez-Agudo, Plan International Philippines Country Director Dennis Guy O’Brien, and Plan International Korea External Relations Team Manager Choi Yun Sung

     

    December 5, 2017– Hyundai Asia Resources Inc. (HARI), the Philippines’ official distributor of Hyundai passenger and commercial vehicles, joined forces with the world’s third largest vehicle manufacturer, Hyundai Motor Company of South Korea (HMC) in …

    Read More...
  • Hyundai Sparks GREEN Revolution in Marikina City

    At the Groundbreaking Ceremony of Hyundai Marikina were: (L-R) Hyundai Asia Resources, Inc. (HARI) SVP – Trade Operations and Development Cluster Numeriano Cortez, Jr., Marikina City Business Permits and Licensing Office Department Head Atty. Nancy Teylan, Marikina City First District Representative Bayani Fernando, Marikina City Mayor Marcelino Teodoro, Shaw Automotive Resources, Inc. (SARI) President Felix Limcaoco III, HARI President and CEO Ma. Fe Perez-Agudo, HARI EVP and CFO Ladislao …

    Read More...
  • HARI grows by 12% in November with Grand Starex and Accent; H100 stages grand recoup

      “2017 PROVED TO BE UPBEAT FOR Hyundai, reflecting our driven and empowered industry. We expect to maintain this growth momentum, thereby contributing to the overall growth of the economy for 2017.” --Ma. Fe Perez-Agudo, HARI President and CEO   Performance and Drivers   Hyundai Asia Resources Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, registered positive year-to-date growth in Passenger Car (PC) and Light Commercial Vehicle (LCV) sales, growing by 12% …

    Read More...
  • Hyundai Gears Up for 2018: Focused to Meet a Wide Range of Demands in Transport and Mobility

      Hyundai Asia Resources, Inc. (HARI), the Philippines’ official distributor of Hyundai passenger and commercial (trucks and buses) vehicles, gears up in anticipation of the government’s intensified push for infrastructure in 2018. With its line of passenger cars, commercial, and special vehicles braced for a wide range of mobility and payload requirements, HARI underscores its role as the Filipino’s lifetime partner to success.   “We are broadening our corporate horizon at a very opportune …

    Read More...

HYUNDAI POSTS 60% GROWTH IN DECEMBER

“We are looking forward to a customer value-driven year as Hyundai creates more brilliant customer experiences which should set our brand apart and more endearing to the Filipino.”

 

- Ma. Fe Perez-Agudo,

HARI President and CEO

 

Performance and Drivers

 

The official distributor of Hyundai vehicles in the Philippines, Hyundai Asia Resources, Inc. (HARI); recorded a resilient growth number last December 2013.  Sales last month rose by 60% versus the same month in 2012 to end the period with 2,416 sold units from 1,505.

 

The sub-compact passenger cars, particularly, Eon displayed its top sales month in 2013 with a December reckoning amount of 686 units. This output has helped the brand’s Passenger Car (PC) segment to a laudable 113% increase to 1,600 units for the month versus the previous year’s month level.

 

On the Light Commercial Vehicle (LCV) segment, the H-100 and Santa Fe performed remarkably well for the month of December both with double digit growth year-on-year, 59% and 13%, respectively.

 

Despite the popularity of Hyundai’s vehicles across various segments, supply constraint plagued the company last year undermining the true potential of the company’s brand and product.

 

Sales and Economic Outlook

 

The Philippine economy ended the year with a weakening peso and higher inflation on the back of post-Yolanda supply shocks, rising oil prices and higher interest rate outlook arising from the US Fed’s stimulus tapering program.

 

The economic outlook for 2014 continues to be positive with expectations of strong domestic demand and favourable business and consumer sentiments which should bode well for the Philippine automotive industry.