• Hyundai H350, Official Transport of ASEAN 50 Puts Hyundai CV Line on High Gear

      Hyundai, Official Mobility Partner of the recently-concluded ASEAN 50 Summit, threw the spotlight on the H350 luxury van in an imposing show of strength, comfort, and reliability. A fleet of 50 H350 vans were deployed by Hyundai Asia Resources, Inc. (HARI) to serve the transport needs of the ASEAN 50 delegates, reaffirming Hyundai’s commitment to be the trusted partner to success of Filipino businesses.   Hyundai’s luxe, highly-customizable 14-seater treated Summit delegates to a premium …

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  • Hyundai PH Chief: Value of women to ASEAN is immeasurable, cites education as key to empowerment

     

    Solaire Resort and Casino, November 13, 2017. We live in volatile, uncertain, complex and ambiguous (V.U.C.A.) times but, just like a bag of tea, you’ll never know how strong you are until you’re dipped in hot water. This was Hyundai Asia Resources, Inc. (HARI) President and CEO Ma. Fe Perez-Agudo’s homage to the strength of women in the face of persistent gender issues that beset ASEAN member states.

     

    Ms. Agudo joined peers in the C-suite at the ASEAN Business & Investments Summit ( …

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  • A Hyundai Moment

     

    November 13, 2017, Solaire Resort & Casino. Hyundai Asia Resources, Inc. (HARI) President and CEO Ma. Fe Perez-Agudo exchanged pleasantries with South Korean President HE Moon Jae-In at the ASEAN Business & Investments Summit (ABIS) 2017. Ms. Agudo, a panelist at the ABIS forum, “Unleashing Women Economic Power and Human Capital Development (Investing in Education, Global Competencies, Women and Affirmative Action),” echoed President Moon’s keynote message on co-prosperity and unleashing …

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  • Hyundai Builds Up to ASEAN 50 with Global Youth Group Dialogue for Shared Prosperity

    One with the youth in driving Prosperity for All. November 8, 2017, Bonifacio Global City. HARI Foundation, Inc. (HFI), the social corporate responsibility (CSR) arm of Hyundai Asia Resources, Inc. (HARI), in partnership with the Institute for Global Education Exchange and Internship, Inc. (IGEEI), held a one-day conference with delegates to the Youth Policy and Action Project, a European Commission-funded initiative that aims to promote strategic cooperation among youth organizations, …

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  • Hyundai: Official Mobility Partner of ASEAN 50

      Hyundai, on its 50th year as a leading global brand, supports the ASEAN roadmap of “Prosperity for All” as Official Mobility Partner of the ASEAN 50 Summit and the ASEAN Business and Investment Summit (ABIS), two highly-anticipated global meets slated to happen in Manila this November.   From November 12-15, 2017 Hyundai Asia Resources, Inc. (HARI), the official Philippine distributor of Hyundai vehicles, will deploy 50 units of the 14-seat luxury van H350 to serve the transport needs of …

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HYUNDAI OPENS YEAR WITH 13% GROWTH

“2014 presents a new opportunity for Hyundai to grow fonder into the hearts of Filipinos. A combination of more steady supply and the introduction of Hyundai’s newest global models bode well for a stellar year for the brand.”

- Ma. Fe Perez-Agudo, HARI President and CEO

 

Performance and Drivers

 

Hyundai Asia Resources, official distributor of Hyundai vehicles in the Philippines, started the year on high gear with an impressive 13% growth year-on-year. Sales last month hit a total of 2,243 units, up from the 1,992 units sold in the same period last year.

 

The Passenger cars (PC) segment recorded an outstanding 17% growth in sales, soaring to a total of 1,447 units last month against the 1,236 units sold in January 2013. The PC segment’s kick-start was headed by the resilient segment leader Eon, which grew by a remarkable 232% year-on-year.

 

Sales in the Light Commercial Vehicle (LCV) segment experienced a 5% surge to total 796 units from the 756 units sold in January 2013. The rebound of the LCV front was propelled by the positive gains and timely arrival of Hyundai’s forefront models; Grand Starex, Santa Fe and H-100.

 

Sales and Economic Outlook

 

Proving its strong macro fundamentals, the series of natural calamities did not hinder the economy to grow by 7.2% in 2013. The country’s rising macro story continues to be solidified by buoyant investment activities, growing business landscape and robust domestic demand. The economy’s prevalent strength is expected to carry on in 2014 supported by an anticipated construction boom, sustained influx of remittances and resilient household spending. With the economy’s strong and positive outlook, the automotive industry is seen to cruise another stellar year in 2014 as brisk consumer demand and favourable financing terms will push sales to new record-highs.

 

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