• HARI SALES REMAIN BUOYANT WITH 9% GROWTH

    “Our auspicious performance in the first four months of 2017 validates the Filipino’s growing endearment towards the Hyundai brand. This only inspires us to give nothing but top-notch quality products and services to our customers.”

    - Ma. Fe Perez-Agudo, HARI President and CEO

     

     

    Performance and Drivers

     

    Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, recorded 2,521 unit sales for the month of April—a feat considering there were …

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  • Hyundai Asia Resources, Inc.: HMC Global Distributor of the Year 2016

    HMC Vice-Chairman Mr. Euisun Chung (extreme left) presented the HMC Global Distributor of the Year 2016 to the HARI Board of Directors (L-R) President and CEO Ma. Fe Perez-Agudo, Chairman Edward S. Go, and Chairman Emeritus Richard L. Lee.

     

    May 10, 2017, Seoul, Korea—“We celebrate 50 years of our brand, 50 years of redefining mobility through customer-driven innovation, 50 years of caring for Man and Planet. Cheers to 50 years more of our brilliant journey together!” declared Hyundai Asia …

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  • RECORD-HIGH MARCH SALES PUSH HARI Q1 GROWTH TO 18%

    “With our recent achievements, we expect to ride on the crest of a new wave of automotive resurgence in 2017. Through innovation and relentless pursuit of our customers, we are confident that we will continue to forge new ground, one milestone at a time."

     

    - Ma. Fe Perez-Agudo, HARI President and CEO

    Performance and Drivers

     

    Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, closed March 2017 with record sales of 3,371 units—the highest …

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  • Hyundai puts the cool in Summer with DEALights Promo

    Not only is it more fun in the Philippines—it gets hotter every summer! It is always the perfect time to hit the beach, cool off in the mountains, or explore the provinces for local festivals. On the other hand, it’s also the time when the temperature can make people cower in the air-conditioned comforts of their homes or cars. A 2-minute walk to the bus station or a short queue for a cab can make you feel feverish and sweaty as if you just ran a marathon.

    The good news is--Hyundai cools your …

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  • Hyundai Makes a Customer’s Dream Come True

    TAGUIG, Philippines - Hyundai Asia Resources Inc. (HARI), the Philippines’ official distributor of Hyundai passenger and commercial vehicles, recently awarded Marchey Ann de Jesus, the lucky winner of Hyundai’s PASKOtse promo with a brand-new Elantra.

     

     

    HARI’s Numeriano Cortez Jr., Senior Vice President for Trade Operations & Development, and Victor Vela, Senior AVP for Sales Planning, personally handed- over the key to at the Hyundai Headquarters where her dream car was waiting for …

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HYUNDAI OPENS YEAR WITH 13% GROWTH

“2014 presents a new opportunity for Hyundai to grow fonder into the hearts of Filipinos. A combination of more steady supply and the introduction of Hyundai’s newest global models bode well for a stellar year for the brand.”

- Ma. Fe Perez-Agudo, HARI President and CEO

 

Performance and Drivers

 

Hyundai Asia Resources, official distributor of Hyundai vehicles in the Philippines, started the year on high gear with an impressive 13% growth year-on-year. Sales last month hit a total of 2,243 units, up from the 1,992 units sold in the same period last year.

 

The Passenger cars (PC) segment recorded an outstanding 17% growth in sales, soaring to a total of 1,447 units last month against the 1,236 units sold in January 2013. The PC segment’s kick-start was headed by the resilient segment leader Eon, which grew by a remarkable 232% year-on-year.

 

Sales in the Light Commercial Vehicle (LCV) segment experienced a 5% surge to total 796 units from the 756 units sold in January 2013. The rebound of the LCV front was propelled by the positive gains and timely arrival of Hyundai’s forefront models; Grand Starex, Santa Fe and H-100.

 

Sales and Economic Outlook

 

Proving its strong macro fundamentals, the series of natural calamities did not hinder the economy to grow by 7.2% in 2013. The country’s rising macro story continues to be solidified by buoyant investment activities, growing business landscape and robust domestic demand. The economy’s prevalent strength is expected to carry on in 2014 supported by an anticipated construction boom, sustained influx of remittances and resilient household spending. With the economy’s strong and positive outlook, the automotive industry is seen to cruise another stellar year in 2014 as brisk consumer demand and favourable financing terms will push sales to new record-highs.

 

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