• HARI, PETA Stage a Collaboration Coup

    HARI gets in touch with its creative side. Top management of Hyundai Asia Resources, Inc. (HARI) underwent a two-day theater workshop at the PETA Theater Center in Quezon City to kick off the year’s business planning activities. The workshop aimed to explore new platforms for creative learning and teambuilding in the context of the automotive business.

      PETA Theater Center Quezon City, September 7-8, 2017. Hyundai Asia Resources, Inc. (HARI) does it again. As the company that carries …

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  • Pamper Your Car Through Hyundai Raindrops

    Get more out of life on the road with a well-maintained car.   Your car is your ever-reliable workhorse. Without it, staying on-the-go and accomplishing tasks is definitely a challenge. Your life also greatly depends on it the moment you take the wheel. It is, therefore, imperative to give your car the TLC it truly deserves. Here are three (3) easy steps to pamper and keep your car in tip-top condition:   Trust the experts. “Health is wealth” should not be exclusive to humans. It can also be …

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  • Hyundai’s Fast Track Service: Designed for you to get more out of life

         Thousands of satisfied Hyundai car owners can’t be wrong. This monsoon season may be just the time for you to make that appointment for preventive maintenance service (PMS) to keep your car in perfect roadworthy condition. Your friendly Hyundai service center will make sure it won’t rain on your parade by making you waste precious time waiting for your car while undergoing PMS. Not with Hyundai Asia Resources, Inc. (HARI) recently earning bragging rights for service excellence with …

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  • HARI Achieves Its Highest Monthly Sales to Date

    “The commitment of HARI in fostering a culture of excellence continues to manifest as it notches its highest monthly sales to date. The company, being a trusted lifetime partner of Filipinos, endeavors to constantly improve its products and services through creating value for a sustainable future.” - Ma. Fe Perez-Agudo, HARI President and CEO   Performance and Drivers  Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, closed its July 2017 …

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  • HARI Foundation Amplifies Fight for Environment, Awards the 10 ASEAN Biodiversity Heroes with the Hyundai iCON for Biodiversity

      One for Biodiversity. Hyundai Asia Resources, Inc. (HARI), through its corporate social responsibility arm, HARI Foundation, Inc. (HFI), celebrated 50 years of ASEAN by honoring the 2017 ASEAN Biodiversity Heroes with the Hyundai Icon for Biodiversity. At the awards ceremony held August 7 at New World Manila Bay Hotel were: (L-R) ASEAN Deputy Secretary General Vongthep Arthakaivalvatee; Eyad Samhan (Brunei Darussalam); Sophea Chhin (Cambodia); Alex Waisimon (Indonesia); Nitsavanh Louangkhot …

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HYUNDAI LATERAL DRIFT SEASON 8 WRAPS UP SIX ROUNDS OF SIDEWAYS ACTION

 

The Hyundai Lateral Drift Pro-Am Championship Series 2013 concluded  six rounds of heart-stopping drift battles among the country’s best drift drivers last November 30, 2013 at the Megatent in Libis, Quezon City.

 

This year, the competition shifted to higher gear as Drift Couple from Japan, Hiromi Kajikuma and Kimihiro Obata, graced the series as guest judges for all six rounds.

 

The winners were honored at the awards ceremony held December 9, 2013 at the offices of title sponsor Hyundai Asia Resources, Inc. (HARI) in Bonifacio Technology Center at Bonifacio Global City. HARI Chairman Edward S. Go and President and CEO Ma. Fe Perez-Agudo, together with Lateral Drift Productions, Inc. President Charlie Cruz presented the awards.

“Pilipinas Got Talent” Season 4 finalist Gio Rodriguez, a consistent top contender throughout the series, placed first in the Pro division line-up. Rodriguez topped 3 out of 6 rounds. Six-time champion Alex Perez bagged 2nd place, while Audel Sison placed third.

 

Leading the Amateur division was Overall Champion Mark Bernardo, who was also awarded Rookie of the Year 2013. Bernardo was followed by 2nd placer, E.J. Malibiran and 3rd placer, Rob Tan.

 

 

 

In her congratulatory remarks, HARI President and CEO Ma. Fe Perez-Agudo said,

 

“As we promote Filipino motorsport champions with international clout, we raise Hyundai as a brand to contend with in the world of motorsports and affirm how our cars’ Modern Premium features exceed the expectations, not just of discriminating city drivers, but also of the toughest motorsports contenders.” Ms. Agudo added that the company looks forward to an even more “high-energy” Season 9 of the Hyundai Lateral Drift Series as Hyundai intends to drive greater awareness and create a bigger fanbase for motorsports in the Philippines. 

 

Be updated with the drifting and motorsports community on the HyundaiPH and Lateral Drift Productions Facebook fanpages.