• Hyundai Brings The XCIENT Power At The 2017 PHILCONSTRUCT

      PASAY CITY, Manila – Hyundai Asia Resources Inc. (HARI), the Philippines’ official distributor of Hyundai passenger and commercial vehicles, will be introducing the New Generation of the Hyundai XCIENT heavy-duty truck at the 2017 PHILCONSTRUCT Construction Show which will be held at the World Trade Center & SMX Convention Center, SM Mall of Asia from January 6 to 9, 2018.   PHILCONSTRUCT is the biggest construction show in the country. It caters both to the heavy equipment and machinery, …

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  • Hyundai Dream Center Philippines: Hyundai's Christmas Gift to our Underprivileged Youth

    (L-R) HARI Chairman Emeritus Richard L. Lee, HARI President and CEO Maria Fe Perez-Agudo, Plan International Philippines Country Director Dennis Guy O’Brien, and Plan International Korea External Relations Team Manager Choi Yun Sung

     

    December 5, 2017– Hyundai Asia Resources Inc. (HARI), the Philippines’ official distributor of Hyundai passenger and commercial vehicles, joined forces with the world’s third largest vehicle manufacturer, Hyundai Motor Company of South Korea (HMC) in …

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  • Hyundai Sparks GREEN Revolution in Marikina City

    At the Groundbreaking Ceremony of Hyundai Marikina were: (L-R) Hyundai Asia Resources, Inc. (HARI) SVP – Trade Operations and Development Cluster Numeriano Cortez, Jr., Marikina City Business Permits and Licensing Office Department Head Atty. Nancy Teylan, Marikina City First District Representative Bayani Fernando, Marikina City Mayor Marcelino Teodoro, Shaw Automotive Resources, Inc. (SARI) President Felix Limcaoco III, HARI President and CEO Ma. Fe Perez-Agudo, HARI EVP and CFO Ladislao …

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  • HARI grows by 12% in November with Grand Starex and Accent; H100 stages grand recoup

      “2017 PROVED TO BE UPBEAT FOR Hyundai, reflecting our driven and empowered industry. We expect to maintain this growth momentum, thereby contributing to the overall growth of the economy for 2017.” --Ma. Fe Perez-Agudo, HARI President and CEO   Performance and Drivers   Hyundai Asia Resources Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, registered positive year-to-date growth in Passenger Car (PC) and Light Commercial Vehicle (LCV) sales, growing by 12% …

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  • Hyundai Gears Up for 2018: Focused to Meet a Wide Range of Demands in Transport and Mobility

      Hyundai Asia Resources, Inc. (HARI), the Philippines’ official distributor of Hyundai passenger and commercial (trucks and buses) vehicles, gears up in anticipation of the government’s intensified push for infrastructure in 2018. With its line of passenger cars, commercial, and special vehicles braced for a wide range of mobility and payload requirements, HARI underscores its role as the Filipino’s lifetime partner to success.   “We are broadening our corporate horizon at a very opportune …

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Hyundai Green Dealership DESIGN Competition Awardees

Hyundai Asia Resources Inc. (HARI) and the University of the Philippines-Diliman College of Architecture (UPCA) capped the three-month Hyundai Green Dealership DESIGN competition with the awarding of winners last November 25, 2013 at the Eastwood Richmonde Hotel.

Bagging First Place was the team of Francis Timothy Santos, Carla Lim, and Carem Morales who conceptualized a green Hyundai Central EDSA. Second Place went to Aedriane Celis and Danilo Donor who worked on the green design for Hyundai Commonwealth Avenue. Third Place went to Patrick Lawrence Monfort, Jilliane Gomez and Andrey Lopez who were assigned to Hyundai E. Rodriguez. Winners received trophies and cash prizes.

The awarding took on more relevance as it was held during the fellowship night of the three-day South East Asia (SEA) Regional Sustainable Buildings Manila Conference (SB13), a prestigious regional conference on green design, planning, and engineering practices. 

DESIGN, the acronym for DEALERSHIP EXCELLENCE THROUGH SUSTAINABLE, INTELLIGENT GREEN NETWORK, is expected to be the next big thing for HARI’s nationwide fortress of 41 dealerships.

Graduating students of UP Integrated Architectural Design vied to develop green design standards for selected Hyundai dealerships. The designs had to be consistent with the Hyundai brand philosophy and HARI corporate identity; cost-effective; applicable to the Philippine setting; and should foster the efficient operation and overall performance excellence of Hyundai dealers in the Philippines.

After three months of screening by the UPCA faculty, eight teams were chosen for the final competition. Each team was assigned to study and work on the “greening” of eight pre-selected Hyundai dealers: Hyundai Abad Santos, Alabang Muntinlupa, Central EDSA, Commonwealth, E. Rodriguez, Greenhills, Shaw Boulevard, and Sucat Road.

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Final judging was held last November 20, 2013 at the HARI offices in Bonifacio Technology Center (BTC) in Bonifacio Global City. Comprising the panel of judges were UPCA Dean Mary Ann Espina; UPCA professor Alex Evangelista; Green Architecture Advocacy Philippines Chairman Architect Miguel Guerrero III; and HARI President and CEO Ma. Fe Perez-Agudo.

Said Ms. Agudo, “‘Sustainability’ has always been at the core of Hyundai’s operations and brand building agenda way before the word became in vogue. We take sustainability seriously--in the way we design and manufacture our cars, heeding the ever-growing public clamor for businesses to become more conscious about saving the planet in their product design and manufacturing and in their operations. With the implementation of these winning designs, we celebrate the creativity of our young ‘star-chitects’ and add value to our business by addressing our customers’ desire to experience serious green business in action.”

This groundbreaking partnership between HARI and UPCA signals HARI’s trademark leadership in innovation, this time in pioneering best green practices at dealership level with the view of pursuing sustainable businesses for a more sustainable world, in and from the Philippines.