• HARI SALES REMAIN BUOYANT WITH 9% GROWTH

    “Our auspicious performance in the first four months of 2017 validates the Filipino’s growing endearment towards the Hyundai brand. This only inspires us to give nothing but top-notch quality products and services to our customers.”

    - Ma. Fe Perez-Agudo, HARI President and CEO

     

     

    Performance and Drivers

     

    Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, recorded 2,521 unit sales for the month of April—a feat considering there were …

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  • Hyundai Asia Resources, Inc.: HMC Global Distributor of the Year 2016

    HMC Vice-Chairman Mr. Euisun Chung (extreme left) presented the HMC Global Distributor of the Year 2016 to the HARI Board of Directors (L-R) President and CEO Ma. Fe Perez-Agudo, Chairman Edward S. Go, and Chairman Emeritus Richard L. Lee.

     

    May 10, 2017, Seoul, Korea—“We celebrate 50 years of our brand, 50 years of redefining mobility through customer-driven innovation, 50 years of caring for Man and Planet. Cheers to 50 years more of our brilliant journey together!” declared Hyundai Asia …

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  • RECORD-HIGH MARCH SALES PUSH HARI Q1 GROWTH TO 18%

    “With our recent achievements, we expect to ride on the crest of a new wave of automotive resurgence in 2017. Through innovation and relentless pursuit of our customers, we are confident that we will continue to forge new ground, one milestone at a time."

     

    - Ma. Fe Perez-Agudo, HARI President and CEO

    Performance and Drivers

     

    Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, closed March 2017 with record sales of 3,371 units—the highest …

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  • Hyundai puts the cool in Summer with DEALights Promo

    Not only is it more fun in the Philippines—it gets hotter every summer! It is always the perfect time to hit the beach, cool off in the mountains, or explore the provinces for local festivals. On the other hand, it’s also the time when the temperature can make people cower in the air-conditioned comforts of their homes or cars. A 2-minute walk to the bus station or a short queue for a cab can make you feel feverish and sweaty as if you just ran a marathon.

    The good news is--Hyundai cools your …

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  • Hyundai Makes a Customer’s Dream Come True

    TAGUIG, Philippines - Hyundai Asia Resources Inc. (HARI), the Philippines’ official distributor of Hyundai passenger and commercial vehicles, recently awarded Marchey Ann de Jesus, the lucky winner of Hyundai’s PASKOtse promo with a brand-new Elantra.

     

     

    HARI’s Numeriano Cortez Jr., Senior Vice President for Trade Operations & Development, and Victor Vela, Senior AVP for Sales Planning, personally handed- over the key to at the Hyundai Headquarters where her dream car was waiting for …

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Hyundai-DOT Partnership Out to Bring More Fun to the Philippine Exhibit at the Expo 2012 Yeosu Korea

At the MOA signing with the DOT held during the press launch of the Philippine exhibit for the EXPO 2012 Yeosu, Korea were (L-R) HARI President and CEO Ma. Fe Perez-Agudo; DOT Secretary Ramon Jimenez, Jr.; HARI Chairman Emeritus Richard L. Lee; and DOT Assistant Secretary Domingo Ramon Enerio III.

 

Hyundai Asia Resources, Inc. (HARI), official distributor of Hyundai vehicles in the Philippines, and the Department of Tourism (DOT) gear up for a trailblazing joint effort at reinforcing the image of the Philippines as the preferred tourist and investment destination in Asia at the forthcoming EXPO 2012 that will be held in the coastal city of Yeosu in South Korea from May 12 to August 12 this year. At the MOA

 

Hyundai Asia Resources, Inc. (HARI), official distributor of Hyundai vehicles in the Philippines, and the Department of Tourism (DOT) gear up for a trailblazing joint effort at reinforcing the image of the Philippines as the preferred tourist and investment destination in Asia at the forthcoming EXPO 2012 Yeosu Korea that will be held in the coastal city of Yeosu in South Korea from May 12 to August 12 this year.

 

With the theme “Islands of Diversity, Seas of Connectivity” an estimated eight million visitors are expected to visit the EXPO 2012 Yeosu Korea. At the Philippine Pavilion, through the collaboration of Hyundai and the DOT’s other corporate partners, guests shall be treated to a stunning interactive experience of the Philippine coasts, culture, and products. Said DOT Secretary Ramon Jimenez, Jr. “The Philippines’ participation in the Expo reaffirms its strong diplomatic ties and strong trade partnership with South Korea…. Hyundai is our enlightened partner in building an engaging and positive brand image for the country. Through our joint efforts, we look forward to seeing more people come and discover why it’s more fun in the Philippines.”

 

Said HARI President and CEO Ma. Fe Perez-Agudo, “This partnership signifies Hyundai’s solid commitment to be an upstanding agent for sustainable growth in this country by supporting our government’s strong advocacy for private-public partnerships (PPP). We at HARI express our belief in the excellence of the Filipino and the EXPO 2012 Yeosu Korea is an outstanding platform for showcasing the world-class quality of our people and of the products and services that we can offer the international market.”

 

HARI celebrated its new partnership with the DOT at the second Hyundai RUN for a Cause held April 29 at the Quirino Grandstand. There, HARI showcased its key CSR programs for 2012-2013 with its partner organizations. Each cause had a designated color to signify HARI’s involvement in different nation-building endeavors: yellow (Filipino heritage and pride), green (environment), gray (social entrepreneurship and countryside development), red (education), orange (community development through health), blue (road safety and responsible car ownership), purple (youth development through sports), and pink (women and children’s rights protection).