• HYUNDAI STEERS AUTO INDUSTRY TOWARD A CULTURE OF INNOVATION

    Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, brought together experts from the automotive industry and thought leaders from private businesses and multi-lateral organizations in a groundbreaking knowledge forum, dubbed the Hyundai Innovation Congress (iCON), aimed to generate a new culture of innovation in the industry.

    HARI President and CEO Ma. Fe Perez-Agudo (front, center) shares a cup of good coffee with (clockwise) ASEAN Centre …

    Read More...
  • TIPS FOR A STRESS-FREE ROAD TRIP THIS HOLY WEEK

    Gusto mo bang mag-out-of-town this coming Holy Week? Reality check: almost everyone does! Whether you’re planning to do Visita Iglesia with your family or bond with your friends by satisfying your “vitamin sea” needs at the beach, you, along with our fellow Filipinos, will be spending the long weekend on the road. Here are three simple tips that can make your road trips more smooth-sailing:

     

    1. Research your routes. Traffic conditions change during the Holy Week season, so it’s important to …

    Read More...
  • HYUNDAI UNLEASHES “THE NEXT LEVEL OF LUXURY”

    A true person of substance has a sharp eye for the best things in life. He has the wisdom to know when to work hard and play hard, when to flaunt and when to go low key.  In a world full of clutter, he can make an underrated beauty stand out and become a force to reckon with.

     

     

    Get ready for a game-changer in the Philippines’ luxury vehicle segment – a car born with raw talent, bred to be graceful and poised under any circumstance, and trained to perform with smoothness and silence that …

    Read More...
  • HYUNDAI’S NEXT STOP: THE 2017 MIAS!

     

    Gusto mo ba ng bago? Hyundai’s all revved up to give you a show like no other!

     

    Experience a whole new Hyundai at the 2017 Manila International Auto Show from March 31 to April 2, 2017 at the World Trade Center, Pasay City.

     

    Sama ka na and witness how the Hyundai experience transforms life’s journey into one big joyride. With the unveiling of the best in customer-driven innovation, the release of the latest game-changers in the auto industry, and the downpour of the most exciting …

    Read More...
  • HYUNDAI MAKES MARCH SIZZLE WITH “CaRAZY” PROMO

    Tired of the usual car deals? Get ready for the CaRAZIEST ride of your life then! Hyundai’s got your back with offers that makes buying a brand new Hyundai car easy peasy. The “CaRAZY for Hyundai” promo allows you to save big bucks for as much as P100,000 – that is usable as cash discount, downpayment or low monthly subsidies.

     

    Your stressful daily drive can be more exciting for as low as P27k down if you get the tiny yet agile EON.

     

    Your adventure of a lifetime with the Tucson starts …

    Read More...

Hyundai-DOT Partnership Out to Bring More Fun to the Philippine Exhibit at the Expo 2012 Yeosu Korea

At the MOA signing with the DOT held during the press launch of the Philippine exhibit for the EXPO 2012 Yeosu, Korea were (L-R) HARI President and CEO Ma. Fe Perez-Agudo; DOT Secretary Ramon Jimenez, Jr.; HARI Chairman Emeritus Richard L. Lee; and DOT Assistant Secretary Domingo Ramon Enerio III.

 

Hyundai Asia Resources, Inc. (HARI), official distributor of Hyundai vehicles in the Philippines, and the Department of Tourism (DOT) gear up for a trailblazing joint effort at reinforcing the image of the Philippines as the preferred tourist and investment destination in Asia at the forthcoming EXPO 2012 that will be held in the coastal city of Yeosu in South Korea from May 12 to August 12 this year. At the MOA

 

Hyundai Asia Resources, Inc. (HARI), official distributor of Hyundai vehicles in the Philippines, and the Department of Tourism (DOT) gear up for a trailblazing joint effort at reinforcing the image of the Philippines as the preferred tourist and investment destination in Asia at the forthcoming EXPO 2012 Yeosu Korea that will be held in the coastal city of Yeosu in South Korea from May 12 to August 12 this year.

 

With the theme “Islands of Diversity, Seas of Connectivity” an estimated eight million visitors are expected to visit the EXPO 2012 Yeosu Korea. At the Philippine Pavilion, through the collaboration of Hyundai and the DOT’s other corporate partners, guests shall be treated to a stunning interactive experience of the Philippine coasts, culture, and products. Said DOT Secretary Ramon Jimenez, Jr. “The Philippines’ participation in the Expo reaffirms its strong diplomatic ties and strong trade partnership with South Korea…. Hyundai is our enlightened partner in building an engaging and positive brand image for the country. Through our joint efforts, we look forward to seeing more people come and discover why it’s more fun in the Philippines.”

 

Said HARI President and CEO Ma. Fe Perez-Agudo, “This partnership signifies Hyundai’s solid commitment to be an upstanding agent for sustainable growth in this country by supporting our government’s strong advocacy for private-public partnerships (PPP). We at HARI express our belief in the excellence of the Filipino and the EXPO 2012 Yeosu Korea is an outstanding platform for showcasing the world-class quality of our people and of the products and services that we can offer the international market.”

 

HARI celebrated its new partnership with the DOT at the second Hyundai RUN for a Cause held April 29 at the Quirino Grandstand. There, HARI showcased its key CSR programs for 2012-2013 with its partner organizations. Each cause had a designated color to signify HARI’s involvement in different nation-building endeavors: yellow (Filipino heritage and pride), green (environment), gray (social entrepreneurship and countryside development), red (education), orange (community development through health), blue (road safety and responsible car ownership), purple (youth development through sports), and pink (women and children’s rights protection).