• HARI, PETA Stage a Collaboration Coup

    HARI gets in touch with its creative side. Top management of Hyundai Asia Resources, Inc. (HARI) underwent a two-day theater workshop at the PETA Theater Center in Quezon City to kick off the year’s business planning activities. The workshop aimed to explore new platforms for creative learning and teambuilding in the context of the automotive business.

      PETA Theater Center Quezon City, September 7-8, 2017. Hyundai Asia Resources, Inc. (HARI) does it again. As the company that carries …

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  • Pamper Your Car Through Hyundai Raindrops

    Get more out of life on the road with a well-maintained car.   Your car is your ever-reliable workhorse. Without it, staying on-the-go and accomplishing tasks is definitely a challenge. Your life also greatly depends on it the moment you take the wheel. It is, therefore, imperative to give your car the TLC it truly deserves. Here are three (3) easy steps to pamper and keep your car in tip-top condition:   Trust the experts. “Health is wealth” should not be exclusive to humans. It can also be …

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  • Hyundai’s Fast Track Service: Designed for you to get more out of life

         Thousands of satisfied Hyundai car owners can’t be wrong. This monsoon season may be just the time for you to make that appointment for preventive maintenance service (PMS) to keep your car in perfect roadworthy condition. Your friendly Hyundai service center will make sure it won’t rain on your parade by making you waste precious time waiting for your car while undergoing PMS. Not with Hyundai Asia Resources, Inc. (HARI) recently earning bragging rights for service excellence with …

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  • HARI Achieves Its Highest Monthly Sales to Date

    “The commitment of HARI in fostering a culture of excellence continues to manifest as it notches its highest monthly sales to date. The company, being a trusted lifetime partner of Filipinos, endeavors to constantly improve its products and services through creating value for a sustainable future.” - Ma. Fe Perez-Agudo, HARI President and CEO   Performance and Drivers  Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, closed its July 2017 …

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  • HARI Foundation Amplifies Fight for Environment, Awards the 10 ASEAN Biodiversity Heroes with the Hyundai iCON for Biodiversity

      One for Biodiversity. Hyundai Asia Resources, Inc. (HARI), through its corporate social responsibility arm, HARI Foundation, Inc. (HFI), celebrated 50 years of ASEAN by honoring the 2017 ASEAN Biodiversity Heroes with the Hyundai Icon for Biodiversity. At the awards ceremony held August 7 at New World Manila Bay Hotel were: (L-R) ASEAN Deputy Secretary General Vongthep Arthakaivalvatee; Eyad Samhan (Brunei Darussalam); Sophea Chhin (Cambodia); Alex Waisimon (Indonesia); Nitsavanh Louangkhot …

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Ushering Brilliant Breakthroughs with Hyundai at the Shell Eco-marathon Asia 2016

 

Car enthusiasts dream of driving the most iconic cars in their lifetime, but car innovators dream of designing and building cars that will be remembered for several lifetimes; cars that are energy-efficient and environment-friendly, and cars that make a difference. To pave the way for these breakthroughs, Hyundai is sharing the stage with Shell anew through the Shell Eco-marathon Asia 2016. 

  

Hyundai, the official mobility partner of Shell Eco-Marathon Asia, is proud to stand alongside Shell for the third straight year, sharing the values of the program that encourages students from all parts of the globe to build the most energy-efficient cars. Shell Eco-marathon is a competition that celebrates ideas and innovation, the best up and coming engineers, designers and inventors, and cutting-edge thinking about energy and mobility. 

  

Breathe Easy

One of the challenges in our environment today is keeping our air breathable to its purest form.  To help solve air pollution, the European Union has been rolling out the European emission standards. In the Philippines, the Euro 4 emission standard, an upgrade from the previous Euro 2 standard, has been implemented since the beginning of the year. 

  

Euro 4 fuels have 10 times less sulfur content compared to Euro 2 fuels, and are thus 10 times cleaner. According to the Department of Environment and Natural Resources (DENR), vehicle emissions comprise 70% to 80% of air pollution in Metro Manila, and with the Euro 4 standard, citizens can be more confident to breathe easier.

  

As a brand dedicated to innovation, Hyundai has followed suit and made its vehicles Euro 4-compliant, headlined by the All-new Elantra, which will also be on display during the event. 

  

Rising Again

After the previous-generation Elantra was named Car of the Year in 2012, the sixth generation Elantra looks to build on this heritage while introducing an evolved, dynamic appearance with distinguished performance features. 

  

Up front, one of the Elantra’s bold changes is the large hexagonal grille that gives it an active stance also notable on other Hyundai cars. The roof of the Elantra flows back to the trunk almost seamlessly, with unembellished sides and understated shoulders, creating a smooth design for more precise aerodynamics. 

  

The All-new Elantra is 20 millimeters longer and 25 millimeters wider than the previous Elantra to provide better passenger comfort through a bigger cabin space. The body structure has also improved in durability and rigidity—with an impressive 53% Advanced High Strength Steel coverage, or 32% higher compared to the old model.

  

The top-of-the-line variant comes with a Nu 2.0 MPI engine that is, of course, EURO 4-ready with a 6-speed automatic transmission. Other variants use a Gamma 1.6 MPI engine (EURO 4) with choices of either 6-speed automatic or 6-speed manual transmission. 

  

Interactive Fun 

While enjoying new automotive technologies, you can also have fun with Hyundai’s interactive driving video game at the event, where you can get to know more about the EURO 4 through a mobile console. You can also win exclusive Hyundai goodies by taking part in the games at the Hyundai Fan Zone. 

  

The EURO 4 is just the start of a more brilliant time for the automotive industry, especially in the Philippines; and Hyundai is privileged to make its contribution to a better cause. Learn more about the EURO 4 and other breakthrough technologies and see the All-new Elantra up close at the Shell Eco-marathon Asia from March 3 to 6, 2016 at the Quirino Grandstand, Manila.