• HARI SALES REMAIN BUOYANT WITH 9% GROWTH

    “Our auspicious performance in the first four months of 2017 validates the Filipino’s growing endearment towards the Hyundai brand. This only inspires us to give nothing but top-notch quality products and services to our customers.”

    - Ma. Fe Perez-Agudo, HARI President and CEO

     

     

    Performance and Drivers

     

    Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, recorded 2,521 unit sales for the month of April—a feat considering there were …

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  • Hyundai Asia Resources, Inc.: HMC Global Distributor of the Year 2016

    HMC Vice-Chairman Mr. Euisun Chung (extreme left) presented the HMC Global Distributor of the Year 2016 to the HARI Board of Directors (L-R) President and CEO Ma. Fe Perez-Agudo, Chairman Edward S. Go, and Chairman Emeritus Richard L. Lee.

     

    May 10, 2017, Seoul, Korea—“We celebrate 50 years of our brand, 50 years of redefining mobility through customer-driven innovation, 50 years of caring for Man and Planet. Cheers to 50 years more of our brilliant journey together!” declared Hyundai Asia …

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  • RECORD-HIGH MARCH SALES PUSH HARI Q1 GROWTH TO 18%

    “With our recent achievements, we expect to ride on the crest of a new wave of automotive resurgence in 2017. Through innovation and relentless pursuit of our customers, we are confident that we will continue to forge new ground, one milestone at a time."

     

    - Ma. Fe Perez-Agudo, HARI President and CEO

    Performance and Drivers

     

    Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, closed March 2017 with record sales of 3,371 units—the highest …

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  • Hyundai puts the cool in Summer with DEALights Promo

    Not only is it more fun in the Philippines—it gets hotter every summer! It is always the perfect time to hit the beach, cool off in the mountains, or explore the provinces for local festivals. On the other hand, it’s also the time when the temperature can make people cower in the air-conditioned comforts of their homes or cars. A 2-minute walk to the bus station or a short queue for a cab can make you feel feverish and sweaty as if you just ran a marathon.

    The good news is--Hyundai cools your …

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  • Hyundai Makes a Customer’s Dream Come True

    TAGUIG, Philippines - Hyundai Asia Resources Inc. (HARI), the Philippines’ official distributor of Hyundai passenger and commercial vehicles, recently awarded Marchey Ann de Jesus, the lucky winner of Hyundai’s PASKOtse promo with a brand-new Elantra.

     

     

    HARI’s Numeriano Cortez Jr., Senior Vice President for Trade Operations & Development, and Victor Vela, Senior AVP for Sales Planning, personally handed- over the key to at the Hyundai Headquarters where her dream car was waiting for …

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Hyundai Asia Resources, Inc. Wins Global Distributor of the Year -Affirms Filipino Entrepreneurial and Management Excellence

Description: http://www.myhyundai.com.ph/images/localworld/1309246068_localworld.jpg

World-class Filipino corporation. Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines wins the coveted title of Global Distributor of the Year at the Hyundai Motor Company (HMC) Global Distributors Convention held in Banff, Canada last June 14-17. In photo are Vice Chairman Chung Eui-sun from Hyundai Motor Company and Ms. Fe Perez-Agudo, President and CEO of HARI.

 

On its tenth year as the official distributor of Hyundai vehicles in the country, Hyundai Asia Resources, Inc. (HARI) has once again proven its mettle as a world-class, wholly Filipino-owned company with its recent win of the prestigious Global Distributor of the Year title during the Hyundai Motor Company (HMC) Global Distributors Convention at Banff, Canada. This counts as HARI’s fourth win as Distributor of the Year in Hyundai’s international community, three times as Asia-Pacific Distributor of the Year (2005, 2006 and 2008) and HARI’s first as Global Distributor of the Year.

 

HARI: Growing briskly in the automotive and corporate worlds

The 2011 HMC Global Distributors Convention, participated in by 185 countries, honored 23 of the best Hyundai distributors around the world, among them, HARI, for its outstanding sales and overall distributorship excellence. This new victory comes at the heels of HARI’s strong performance in 2010 as the third top-ranking automotive company with its total sales breaching the 20,000-unit mark, up by a robust 82% from its 2009 sales.

The recognition affirmed the world-class excellence that characterizes Filipino entrepreneurial and management capability which has been transforming the performance and reputation of many Filipino-run global and domestic enterprises into sustainable success. HARI’s phenomenal growth in the last ten years attests to the value-creating potency of its innovation and thought leadership that is driven in large part by strong Filipino management artistry and genuine values of creativity, insight, and resiliency.

 

Looking on to the future

Asked on how HARI intends to proceed after its milestone win, Ms. Fe Perez-Agudo, President and CEO of HARI, has this to say, “As we continue to confront changes and challenges in the business landscape, it is important that we remain faithful to our goal to keep our customers happier. We have to take our strengths now to the next level where our competitive advantage and brand equity are nurtured and sustained by new ways of thinking and doing which better capture what our customers want.”