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    “Nearing the close of 2016, a more favorable outlook is seen for the remainder of the year as Hyundai is likely to maintain its growth momentum, mirroring the vitality of the country’s economy and its fast-growing automotive industry.  With an endless potential, the company will continue to relentlessly satisfy its customers with its line-up of modern premium products and services.”   - Ma. Fe Perez-Agudo, HARI President and CEO   Performance and Drivers   Hyundai Asia …

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  • HYUNDAI PARTNERS WITH TOP BANKS FOR “OMG EON DEALS!”

     

    Hyundai Asia Resources, Inc. (HARI) surprises customers with an early holiday promo. The Hyundai EON is now even more affordable with an amazingly low financing scheme. The “OMG (Oh My Greatest) EON Deals!” is made possible with HARI’s partnership with the country’s top banks. (L-R) Numeriano R. Cortez, Jr., SVP Trade Operations & Development Cluster, HARI; Israel S. Cruz, Department Head Auto Loans Division, BPI Family Savings Bank; Dennis T. Fronda, VP …

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  • “Hyundai 5” Score Big at DOE Euro 4 Fuel Efficiency Eco Run

     

    The Hyundai Accent Sedan, Accent Hatch, Tucson (Gas and Diesel), Elantra, and Santa Fe lived up to their Modern Premium cred by figuring among the most fuel-efficient vehicles at the recently concluded DOE Euro 4 Fuel Efficiency Eco Run.

     

    A total of 70 vehicles representing 22 global automotive brands participated in the run. Hyundai Asia Resources, Inc. (HARI), official distributor of Hyundai passenger and commercial vehicles in the Philippines, fielded six models.

      …

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  • HYUNDAI KICKS OFF THE 1ST QUARTER WITH 39% GROWTH

    “Hyundai’s 2016 exudes great potential with the country’s very rosy economic and industry outlook. We are confident as we continue to serve our customers with bolder, fiercer, and game-changing products and services.”

    - Ma. Fe Perez-Agudo, HARI President and CEO

     

    Performance and Drivers

     

    Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the country displayed bullish growth for the first three months of 2016. Ending the …

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  • Hyundai PH makes a grand comeback at the Manila International Auto Show (MIAS) with New Brand Campaign

    Hyundai Asia Resources, Incorporated’s (HARI) new campaign “Ang Gusto Mo, Gusto ng Puso” gives a fresh spin to the Hyundai concept of customer-driven innovation. Hyundai’s return to MIAS features the most ambitious auto exhibit to ever be put together by HARI. HARI sets a new record for MIAS by being the first to showcase two entirely unique motoring lifestyle areas, each boasting a full sensory experience of Hyundai’s signature technology and thrust for innovation …

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Hyundai Asia Resources, Inc. (HARI) President-CEO is Ernst & Young Woman Entrepreneur of the Year

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HARI President and CEO Fe Perez-Agudo was hailed Ernst and Young Woman Entrepreneur of the Year for 2011 at the awards banquet held at the Makati Shangri-La Hotel last October 12. Ms. Agudo was cited by the awards body for her exemplary management of HARI in its ten years as a corporation, building the Hyundai brand in the Philippines, not just as a formidable player in Philippine auto industry, but also as an innovator in nation building through HARI’s engagement of its government and private partners in sustainable community building projects.

 

Makati City, October 12, 2011. Ms. Maria Fe Perez-Agudo, President and CEO of Hyundai Asia Resources, Inc. (HARI), was named the Woman Entrepreneur of the Year at the prestigious Ernst & Young Entrepreneur of the Year Philippines 2011 (EOYP) awards banquet held at the Rizal Ballroom of the Makati Shangri-la Hotel. Ms. Agudo was hailed among the final six from 17 outstanding entrepreneurs representing 16 diverse established and emerging businesses.

 

According to the SGV Foundation organizing committee of the EOYP, headed by SGV & Co. Chairman and Managing Partner and SGV Foundation, Inc. Chairman and President Cirilo P. Noel, “The Woman Entrepreneur of the Year award is given to the woman entrepreneur who excelled in entrepreneurship, leadership and community development – making her a trailblazer in the industry. The award is meant to promote the involvement of the rising number of women taking advantage of business opportunities within and outside the country.”

 

Ms. Agudo, who finished a BS in Commerce (Major in Accounting) degree under a full college scholarship from St. Scholastica’s College, Manila, and who completed a Leadership Development Program at the Wharton School of Business of University of Pennsylvania, was cited by the awards body for “blazing a trail in entrepreneurship, leadership and community development. Her marketing insights and strategic initiatives lifted Hyundai to become the third top-ranked automotive brand in the country in a span of less than 10 years.”

 

“This recognition caps our 10th anniversary as a corporate citizen of the Philippines,” said Ms. Agudo. “We could not have flown to such heights of success without our loyal, dynamic, performance-oriented employees and dealership network that are committed to living HARI’s core values: Customer Focus; Teamwork; Passion; Integrity; Results-Oriented. These are the same values that I believe are behind the success of a Filipino entrepreneur. With this recognition, we are inspired to work even harder to become a trusted lifetime partner of Filipinos.”

 

“This year’s finalists represent 16 organizations that have been instrumental in driving economic progress, sustaining the community and inspiring possibilities,” said SGV & Co. Chairman and Managing Partner and SGV Foundation, Inc. Chairman and President Cirilo P. Noel. The eight-man panel of judges this year, from respected Government, education and private establishments was chaired by former Philippine Prime Minister and Finance Secretary and now Chairman and President of C. Virata and Associates, Inc. Management Consultants, Mr. Cesar E. A. Virata.

 

The Entrepreneur of the Year program is the world’s most distinguished business award established by leading professional services firm Ernst & Young in the USA in 1986. SGV Foundation, Inc. started the program in the Philippines in 2003. The award is the first and only truly global award that celebrates individuals who build and lead successful, growing, and dynamic businesses through the bestowing of regional, national and global awards programs in more than 140 cities in over 50 countries.