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  • HARI SALES LEAPS 50% IN FIRST NINE MONTHS

    “Nearing the close of 2016, a more favorable outlook is seen for the remainder of the year as Hyundai is likely to maintain its growth momentum, mirroring the vitality of the country’s economy and its fast-growing automotive industry.  With an endless potential, the company will continue to relentlessly satisfy its customers with its line-up of modern premium products and services.”   - Ma. Fe Perez-Agudo, HARI President and CEO   Performance and Drivers   Hyundai Asia …

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  • HYUNDAI PARTNERS WITH TOP BANKS FOR “OMG EON DEALS!”

     

    Hyundai Asia Resources, Inc. (HARI) surprises customers with an early holiday promo. The Hyundai EON is now even more affordable with an amazingly low financing scheme. The “OMG (Oh My Greatest) EON Deals!” is made possible with HARI’s partnership with the country’s top banks. (L-R) Numeriano R. Cortez, Jr., SVP Trade Operations & Development Cluster, HARI; Israel S. Cruz, Department Head Auto Loans Division, BPI Family Savings Bank; Dennis T. Fronda, VP …

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  • “Hyundai 5” Score Big at DOE Euro 4 Fuel Efficiency Eco Run

     

    The Hyundai Accent Sedan, Accent Hatch, Tucson (Gas and Diesel), Elantra, and Santa Fe lived up to their Modern Premium cred by figuring among the most fuel-efficient vehicles at the recently concluded DOE Euro 4 Fuel Efficiency Eco Run.

     

    A total of 70 vehicles representing 22 global automotive brands participated in the run. Hyundai Asia Resources, Inc. (HARI), official distributor of Hyundai passenger and commercial vehicles in the Philippines, fielded six models.

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  • HYUNDAI KICKS OFF THE 1ST QUARTER WITH 39% GROWTH

    “Hyundai’s 2016 exudes great potential with the country’s very rosy economic and industry outlook. We are confident as we continue to serve our customers with bolder, fiercer, and game-changing products and services.”

    - Ma. Fe Perez-Agudo, HARI President and CEO

     

    Performance and Drivers

     

    Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the country displayed bullish growth for the first three months of 2016. Ending the …

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  • Hyundai PH makes a grand comeback at the Manila International Auto Show (MIAS) with New Brand Campaign

    Hyundai Asia Resources, Incorporated’s (HARI) new campaign “Ang Gusto Mo, Gusto ng Puso” gives a fresh spin to the Hyundai concept of customer-driven innovation. Hyundai’s return to MIAS features the most ambitious auto exhibit to ever be put together by HARI. HARI sets a new record for MIAS by being the first to showcase two entirely unique motoring lifestyle areas, each boasting a full sensory experience of Hyundai’s signature technology and thrust for innovation …

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Hyundai Accent Hatchback comes to town, shares its Brilliance to the Filipino

Sofitel Philippine Plaza, December 12.  Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai in the Philippines, made the Christmas season even more brilliant with its exclusive preview of the Accent hatchback during a series of Christmas celebrations themed: “Sharing the Filipino Brilliance.”  Displayed in all its green glory at Hyundai’s Christmas events, the Accent hatchback signaled once more Hyundai’s passion to bring even greater brilliance in the lives of Filipino motorists for the coming year.

Accent: (hatch) Back in fine form

They say good things come to those who wait.  Well, the wait might just be over.  The long-awaited Accent CRDi VGT hatchback is here.  Ready to conquer the Philippine roads and the Filipino hearts, the new Hyundai subcompact embodies the head-turning “fluidic” sleekness of the present Accent, but with a sportier edge of its new hatchback form.  The Accent CRDi VGT hatchback continues Hyundai’s pursuit of defying convention by offering extraordinary value and features that inspire motorists to create brilliant moments in the life space of a Hyundai car.  Hyundai’s landmark design philosophy, “Fluidic Sculpture,” is evident in the Accent hatchback, with its sleek curves and undulating lines that form its unmistakably aerodynamic build.  Sporting 16-inch Alloy Wheels and a Rear Spoiler with a High Mount Stop Lamp, the dynamic looking style of the hatch, not only creates a sporty profile from the outside, it also increases the life space inside, making it one of the largest in its class.  Need more space for your gear?  No worries!  With the Accent hatchback’s 60:40 split folding rear seats, you’re ready to get your gear and other travel must-haves in order.

Slip into the driver’s seat and get ready for action with the Accent’s Motor Driven Power Steering (MDPS).  Drive virtually effortless with this steering system that relies on an electric motor for accurate handling, reducing the car’s dependence on the engine to supply steering power, thus, lessening engine load and contributing to better fuel economy.  The steering wheel is likewise wrapped in leather, enabling you to give it that firm grip and control while driving, and is fitted with audio control for easy listening with your favorite music playing in the background.  It’s even tilt adjustable, which further adds to steering comfort.

Enjoy your life’s music played on the Accent CRDi VGT hatchback’s sound system which has an Auxiliary input and a slot for USB to make it even easier for you to choose how you want your music played. 

Performance without compromise

Built for power and redesigned for exhilaration, the Accent CRDi VGT hatchback is the only hatchback in its class to be power-driven by a diesel-fed engine.  The new 1.6-liter CRDi diesel engine delivers maximum torque output of 26.5 kg-m at 1900-2750 rpm for pulling power that doesn’t disappoint, especially during demanding city drives.  It may be a subcompact, but it churns out more power than you’d expect in its class.  The Accent CRDi hatchback delivers impressive maximum power output of 128 ps at 4000 rpm—incredibly the best engine power in its class, made possible by the incorporation of the VGT, or Variable Geometry Turbocharger.  VGT makes use of variable vanes that enable optimum air flow to the engine for optimized combustion that gives the car the best possible boost of power at any RPM range.

With great power, you’d likewise expect exceptional fuel economy from this hatchback.  In that area, the Accent hatchback once again rises to the occasion because the 1.6-liter CRDi diesel engine of Accent hatchback is optimally mated to 6-Speed Manual Transmission to give you an extra gear to keep the engine at its optimal RPM range.  4-Speed Automatic Transmission is likewise available, allowing for smooth shifting to give the Accent hatchback precise responsiveness with minimum fuel wastage.

Drivability is supple yet stable, thanks to the Accent hatchback’s MacPherson strut front suspension and coupled torsion beam rear suspension, which gives it ample stability in city driving. 

Safety comes first

Safety should not come as a luxury.  In a Hyundai, it is an absolute priority.  The new Accent CRDi VGT hatchback is equipped with class-above safety features such as its rigid structure and high-tensile steel strength.  This increases stiffness of the structure while allowing flexibility in terms of suspension tuning.  This results in better balance between precision and ride comfort of the Accent hatchback while giving occupants extra protection on the road.

Another key safety element for the Accent is its braking system, which consists of Ventilated Front Disc Brakes and Solid Rear Disc Brakes with Anti-Lock Braking System (ABS) to provide you optimal stopping power and control when emergency situations call for it.  Dual Airbags are also available for 1.6L A/T.  Electric Heated Power Side Mirrors fitted in the Accent CRDi VGT hatchback also serve as new safety features, which help prevent fogging on the side mirrors that might hinder the driver’s rear view of oncoming cars.

Hatch your motoring lifestyle

A breakthrough automobile that made its name in the industry for its fuel efficiency now makes a compelling comeback with superior fuel economy powered by Hyundai’s CRDi VGT diesel engine and a sportier look of an urban hatchback.  Welcome the Accent hatchback.  Available first quarter of 2013, this uncompromising hatchback challenges the subcompact segment by providing what you need without compromising what you want. 

Hyundai shares a brilliant Filipino Christmas with dealers and media

While the Accent dazzled up HARI’s (Hyundai Asia Resources, Inc.) Christmas happenings, HARI celebrated Christmas with its dealer partners and media friends in uniquely brilliant and Filipino fashion with the presence of OPM Maestro, Ryan Cayabyab, conducting a hundred voice choral, in intimate back-to-back concerts titled “Isandaang Tinig ng Pasko.”

With Mr. Cayabyab on the piano, the choral, composed of choral groups from the Ateneo de Manila University, University of the Philippines, University of Santo Tomas, University of the East, and Mass Appeal, sang proudly original Filipino carols to the delight of the audience.  The afternoon Christmas celebration with the 40-strong Hyundai dealer network was made even more special with a performance by internationally-awarded recording artist, Jed Madela.  While in the evening, Hyundai’s media friends were treated to Maestro Ryan Cayabyab’s Christmas carols and songs from some of the country’s young Indie rock sensations on the rise: Ebe Dancel, Nicole Asensio of General Luna, and Yael Yuzon of Sponge Cola. 

Helping promote the beauty and brilliance of Filipino culture and the arts is a prime advocacy of Hyundai in the Philippines and, according to HARI President and CEO, Ma. Fe Perez-Agudo, “Isandaang Tinig ng Pasko” is Hyundai’s sharing of Filipino brilliance, a special Yuletide gift to its key stakeholders this year.

In her Christmas keynote greeting, Ms. Agudo furthered, “We take pride in offering nothing less than a world-class brand to Filipinos, in a uniquely Filipino way… I wish from the bottom of my heart that today’s brilliant performance would renew in all of us the fire of pride of being Filipino.”

Both concerts also featured as side exhibits, winners of the recently concluded Hyundai POP (Pride of the Philippines) Art contest, and the newly-launched book, “On the Ball,” the success story of Hyundai Asia Resources, Inc.

From celebrating a season of brilliance to driving brilliance in mobility, Hyundai is out to prove it’s right where it should be—in the hearts and minds of Filipino motorists everywhere.