• Hyundai Brings The XCIENT Power At The 2017 PHILCONSTRUCT

      PASAY CITY, Manila – Hyundai Asia Resources Inc. (HARI), the Philippines’ official distributor of Hyundai passenger and commercial vehicles, will be introducing the New Generation of the Hyundai XCIENT heavy-duty truck at the 2017 PHILCONSTRUCT Construction Show which will be held at the World Trade Center & SMX Convention Center, SM Mall of Asia from January 6 to 9, 2018.   PHILCONSTRUCT is the biggest construction show in the country. It caters both to the heavy equipment and machinery, …

    Read More...
  • Hyundai Dream Center Philippines: Hyundai's Christmas Gift to our Underprivileged Youth

    (L-R) HARI Chairman Emeritus Richard L. Lee, HARI President and CEO Maria Fe Perez-Agudo, Plan International Philippines Country Director Dennis Guy O’Brien, and Plan International Korea External Relations Team Manager Choi Yun Sung

     

    December 5, 2017– Hyundai Asia Resources Inc. (HARI), the Philippines’ official distributor of Hyundai passenger and commercial vehicles, joined forces with the world’s third largest vehicle manufacturer, Hyundai Motor Company of South Korea (HMC) in …

    Read More...
  • Hyundai Sparks GREEN Revolution in Marikina City

    At the Groundbreaking Ceremony of Hyundai Marikina were: (L-R) Hyundai Asia Resources, Inc. (HARI) SVP – Trade Operations and Development Cluster Numeriano Cortez, Jr., Marikina City Business Permits and Licensing Office Department Head Atty. Nancy Teylan, Marikina City First District Representative Bayani Fernando, Marikina City Mayor Marcelino Teodoro, Shaw Automotive Resources, Inc. (SARI) President Felix Limcaoco III, HARI President and CEO Ma. Fe Perez-Agudo, HARI EVP and CFO Ladislao …

    Read More...
  • HARI grows by 12% in November with Grand Starex and Accent; H100 stages grand recoup

      “2017 PROVED TO BE UPBEAT FOR Hyundai, reflecting our driven and empowered industry. We expect to maintain this growth momentum, thereby contributing to the overall growth of the economy for 2017.” --Ma. Fe Perez-Agudo, HARI President and CEO   Performance and Drivers   Hyundai Asia Resources Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, registered positive year-to-date growth in Passenger Car (PC) and Light Commercial Vehicle (LCV) sales, growing by 12% …

    Read More...
  • Hyundai Gears Up for 2018: Focused to Meet a Wide Range of Demands in Transport and Mobility

      Hyundai Asia Resources, Inc. (HARI), the Philippines’ official distributor of Hyundai passenger and commercial (trucks and buses) vehicles, gears up in anticipation of the government’s intensified push for infrastructure in 2018. With its line of passenger cars, commercial, and special vehicles braced for a wide range of mobility and payload requirements, HARI underscores its role as the Filipino’s lifetime partner to success.   “We are broadening our corporate horizon at a very opportune …

    Read More...

HMC and HARI host the 2012 New Model (Santa Fe) Sales Training

Description: imggggggg

At the HMC New Model Sales Training, in preparation for the launch of the all-new Santa Fe, with HARI’s National Sales Training Manager, Mr. Van Aniceto (First from the Left) and the Asia-Pacific Sales training representatives at the Bellevue Manila last September.

Description: C:\Users\mbellen\Desktop\SalesTraining Pictures\IMG_0394.JPG

Training Facilitator, Mr. Forrest Goodbar (standing) presents the new features of the all-new Santa Fe to the Asia-Pacific Sales Training participants at the Bellevue Manila.

Hyundai has built its legacy on bringing true value-for-money vehicles to the automotive industry. Today, it’s one of the largest auto manufacturers in the world with soaring sales and an endless list of awards that have made Hyundai a household name. Hyundai’s success lies not only on its improved design but also in the strength of its sales and networks. Hyundai makes sure that their partners and distributors are working constantly to enhance each Hyundai vehicle in brand image as much as its performance, quality, and customer satisfaction as the world’s best and most beloved brand.  And with the arrival of the all-new 2013 Santa Fe, Hyundai also raised the bar in satisfying customers and focused on the latest luxuries and technologies of automobiles that deliver brilliance.

 

Hyundai Motor Company (HMC), through the support of Hyundai Asia Resources, Inc. (HARI), held a New Model Sales Training last September 5-6, 2012 in preparation for the launch of the all-new Santa Fe. Held at the prestigious Bellevue Manila, HMC presented the 2013 Santa Fe’s new design features, the latest engineering technology and human-centric luxuries as it aims to enhance the sales skill proficiency of its Asia-Pacific partners in reinforcing product knowledge to its potential buyers and deliver better customer experience of Hyundai vehicles.  HMC conducted the two-day sales skills seminar training to meet with the global Hyundai standard in communicating product knowledge, discussing the 6-step Customer Care Processthat covers all customer touch points in the dealership, such as Customer Reception Meeting and Greeting, Vehicle Presentation, Vehicle Test Drive, Customer Negotiation, and Vehicle Delivery. The highlight of the sales training was an in-depth look at the vehicle specifications, key technologies, Pre-Drive Briefing, and a competitor test drive.

 

About twenty-four (24) representatives from the ten (10) participating countries in Asia-Pacific region, namely, Malaysia, Sri Lanka, Taiwan, Cambodia, New Zealand, Thailand, Vietnam, Brunei, and Hong Kong flew in to Manila to attend. The training was conducted by HMC’s Training Facilitator, Mr. Forrest Goodbar and Ms. Anuja Chandran, OTC Trainer / Non-Technical, Asia & Pacific Regional Headquarters, to advance the regional dealership sales competency and meet with HMC’s standard in product knowledge communication to its Asia-Pacific distributors