Hyundai Asia Resources, Inc. Announces Pioneer CV Dealerships
April 7, 2016, World Trade Center. Hyundai Asia Resources, Inc. (HARI), the newly-appointed official distributor of Hyundai Commercial Vehicles (CV) in the Philippines, formally launched its new business venture at this year’s Manila International Motor Show (MIAS).
Since its incorporation as the official distributor of Hyundai passenger vehicles in 2001, HARI has established itself as a challenger brand in the Philippine automotive industry in less than a decade of operations. Now on its 15th year of consistently introducing customer-driven innovation to the Filipino motoring public, HARI is poised to raise Hyundai brand presence in the country as the top-of-mind mobility partner of Filipino businesses.
Said HARI President and CEO Ma. Fe Perez-Agudo, “Hyundai’s strategic investment in the Philippine commercial vehicle sector is spot-on, and nothing short of brilliant. We are in the best position to bring new value to a new market and to drive the ascent of the economy, in alignment with the national roadmap to advance the competitive advantage of Philippine businesses in the ASEAN. This new venture is HARI’s significant contribution to pushing the ascent of the Philippine economy to sustainable success as the dependable partner to success of the Filipino businessman and entrepreneur.”
The following pioneer dealerships shall be carrying Hyundai CVs. In Metro Manila: Hyundai Alabang, Hyundai Cainta, Hyundai Commonwealth, Hyundai Manila Bay, and Hyundai Shaw Boulevard. In the regions: Hyundai Biñan, Hyundai Bacolod, Hyundai Cebu, Hyundai Iloilo, and Hyundai Dasmariñas.
Hyundai Motor Company (HMC), one of world’s biggest producers of commercial vehicles, has established a sterling reputation for Hyundai trucks and buses in terms of performance, quality, and reliability. More than 150 different models are sold in over a hundred countries.
HARI’s initial CV offerings include the HD350, a highly reliable and efficient business vehicle whose flexible platform supports diverse body styles, from cargo van to passenger bus; the HD65/HD72/HD78 light and medium-duty truck series which guarantee solid hauling performance; the County, Hyundai’s premium people carrier that offers best-in-class travel/transport features; and the HD270 Dump Truck that promises greater durability and convenience in moving any type of load.
The Korean motoring giant’s latest investment in the Philippine CV market signifies its confidence in the track record of HARI and its strong dealership network to drive sales and build Hyundai Commercial Vehicles as a name to reckon with in the Philippine and the ASEAN CV market.