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  • HARI SALES LEAPS 50% IN FIRST NINE MONTHS

    “Nearing the close of 2016, a more favorable outlook is seen for the remainder of the year as Hyundai is likely to maintain its growth momentum, mirroring the vitality of the country’s economy and its fast-growing automotive industry.  With an endless potential, the company will continue to relentlessly satisfy its customers with its line-up of modern premium products and services.”   - Ma. Fe Perez-Agudo, HARI President and CEO   Performance and Drivers   Hyundai Asia …

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  • HYUNDAI PARTNERS WITH TOP BANKS FOR “OMG EON DEALS!”

     

    Hyundai Asia Resources, Inc. (HARI) surprises customers with an early holiday promo. The Hyundai EON is now even more affordable with an amazingly low financing scheme. The “OMG (Oh My Greatest) EON Deals!” is made possible with HARI’s partnership with the country’s top banks. (L-R) Numeriano R. Cortez, Jr., SVP Trade Operations & Development Cluster, HARI; Israel S. Cruz, Department Head Auto Loans Division, BPI Family Savings Bank; Dennis T. Fronda, VP …

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  • “Hyundai 5” Score Big at DOE Euro 4 Fuel Efficiency Eco Run

     

    The Hyundai Accent Sedan, Accent Hatch, Tucson (Gas and Diesel), Elantra, and Santa Fe lived up to their Modern Premium cred by figuring among the most fuel-efficient vehicles at the recently concluded DOE Euro 4 Fuel Efficiency Eco Run.

     

    A total of 70 vehicles representing 22 global automotive brands participated in the run. Hyundai Asia Resources, Inc. (HARI), official distributor of Hyundai passenger and commercial vehicles in the Philippines, fielded six models.

      …

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  • HYUNDAI KICKS OFF THE 1ST QUARTER WITH 39% GROWTH

    “Hyundai’s 2016 exudes great potential with the country’s very rosy economic and industry outlook. We are confident as we continue to serve our customers with bolder, fiercer, and game-changing products and services.”

    - Ma. Fe Perez-Agudo, HARI President and CEO

     

    Performance and Drivers

     

    Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the country displayed bullish growth for the first three months of 2016. Ending the …

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  • Hyundai PH makes a grand comeback at the Manila International Auto Show (MIAS) with New Brand Campaign

    Hyundai Asia Resources, Incorporated’s (HARI) new campaign “Ang Gusto Mo, Gusto ng Puso” gives a fresh spin to the Hyundai concept of customer-driven innovation. Hyundai’s return to MIAS features the most ambitious auto exhibit to ever be put together by HARI. HARI sets a new record for MIAS by being the first to showcase two entirely unique motoring lifestyle areas, each boasting a full sensory experience of Hyundai’s signature technology and thrust for innovation …

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Hyundai Asia Resources, Inc. Announces Pioneer CV Dealerships

April 7, 2016, World Trade Center. Hyundai Asia Resources, Inc. (HARI), the newly-appointed official distributor of Hyundai Commercial Vehicles (CV) in the Philippines, formally launched its new business venture at this year’s Manila International Motor Show (MIAS).      

                           

Since its incorporation as the official distributor of Hyundai passenger vehicles in 2001, HARI has established itself as a challenger brand in the Philippine automotive industry in less than a decade of operations. Now on its 15th year of consistently introducing customer-driven innovation to the Filipino motoring public, HARI is poised to raise Hyundai brand presence in the country as the top-of-mind mobility partner of Filipino businesses. 

 

Said HARI President and CEO Ma. Fe Perez-Agudo, “Hyundai’s strategic investment in the Philippine commercial vehicle sector is spot-on, and nothing short of brilliant. We are in the best position to bring new value to a new market and to drive the ascent of the economy, in alignment with the national roadmap to advance the competitive advantage of Philippine businesses in the ASEAN. This new venture is HARI’s significant contribution to pushing the ascent of the Philippine economy to sustainable success as the dependable partner to success of the Filipino businessman and entrepreneur.” 

 

The following pioneer dealerships shall be carrying Hyundai CVs. In Metro Manila: Hyundai Alabang, Hyundai Cainta, Hyundai Commonwealth, Hyundai Manila Bay, and Hyundai Shaw Boulevard. In the regions: Hyundai Biñan, Hyundai Bacolod, Hyundai Cebu, Hyundai Iloilo, and Hyundai Dasmariñas.

 

Hyundai Motor Company (HMC), one of world’s biggest producers of commercial vehicles, has established a sterling reputation for Hyundai trucks and buses in terms of performance, quality, and reliability. More than 150 different models are sold in over a hundred countries. 

 

HARI’s initial CV offerings include the HD350, a highly reliable and efficient business vehicle whose flexible platform supports diverse body styles, from cargo van to passenger bus; the HD65/HD72/HD78 light and medium-duty truck series which guarantee solid hauling performance; the County, Hyundai’s premium people carrier that offers best-in-class travel/transport features; and the HD270 Dump Truck that promises greater durability and convenience in moving any type of load.

 

The Korean motoring giant’s latest investment in the Philippine CV market signifies its confidence in the track record of HARI and its strong dealership network to drive sales and build Hyundai Commercial Vehicles as a name to reckon with in the Philippine and the ASEAN CV market.