• HARI champions sustainability in 2018; builds on previous milestones

    A champion for sustainability. Hyundai Asia Resources, Inc. (HARI) counts over a decade of engaging in public-private partnerships that have resulted in long-term solutions to the impact of climate change in the country and in ASEAN. Notable efforts include (clockwise, from bottom left) the Hyundai Logistics Center (HLC) in Calamba, the country’s pioneering green logistics center; the Rain Water Harvesting System which addresses water scarcity in Tanay, Rizal; the Hyundai New Thinkers Circuit ( …

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  • HARI Achieves Double-digit Sales Growth for 2017

    “Listening and understanding the voice of customers led to HARI’s significant growth in 2017. Our success is our customers’ success.” --Ma. Fe Perez-Agudo, HARI President and CEO   Performance and Drivers   Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, closed its 2017 sales with a record-high of 37,678 units, a 12% sales growth from 33,695 units in 2016.   The Passenger Cars (PC) segment grew by 7% in 2017, registering sales at 25,529 …

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  • HARI Gears Up for TRAIN

      January 22, 2018, Bonifacio Global City. Management of Hyundai Asia Resources Inc. (HARI) welcomed Department of Finance (DOF) Assistant Secretary Ma. Teresa S. Habitan for an exclusive briefing on the impact of the Tax Reform for Acceleration and Inclusion (TRAIN) Law (RA 10963) on automotive firms and related industries, such as fuel and real estate. She also discussed the second TRAIN package, which proposes the reduction of corporate income tax rates and the rationalization of business …

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  • Hyundai, GK Kick off Next Leg of Partnership for Share Prosperity with new vehicle donation for fast-rising social enterprises

    Hyundai Asia Resources, Inc. (HARI), through its corporate social responsibility (CSR) arm HARI Foundation, Inc. (HFI), renewed its commitment to support Gawad Kalinga’s (GK) social entrepreneurship program with the donation of five vans that will further drive GK’s spirit of innovation and enterprise to more parts of the country. The vehicle turnover ceremony capped the 5th Global Social Business Summit which was held at the Hyundai Center for Green Innovation located in GK Enchanted Farm in …

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  • Together is always better: Hyundai, Gawad Kalinga Explore New Approaches for Shared Prosperity at 5th Global Social Business Summit

    Hyundai Asia Resources, Inc. (HARI), through its corporate social responsibility (CSR) arm HARI Foundation, Inc. (HFI), renewed its commitment to support Gawad Kalinga’s (GK) social entrepreneurship program at the 5th Global Social Business Summit held at the Hyundai Center for Green Innovation. HFI President Ma. Fe Perez-Agudo joined a panel of leaders from the public and private sectors to tackle the topic, “A Fresh Connection for Communities: New Approaches for Shared Prosperity.” At the …

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HARI Achieves Its Highest Monthly Sales to Date

“The commitment of HARI in fostering a culture of excellence continues to manifest as it notches its highest monthly sales to date. The company, being a trusted lifetime partner of Filipinos, endeavors to constantly improve its products and services through creating value for a sustainable future.”

- Ma. Fe Perez-Agudo, HARI President and CEO

 

Performance and Drivers

 
Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, closed its July 2017 sales with a record-high of 3,594 units – a 21% growth from the same month of 2016. This propelled HARI’s year-to-date sales to 20,960 units, an 8% growth from last year’s 19,336 units. This likewise solidified HARI’s spot as the third highest selling brand in the automotive industry. Improvements in product availability contributed to the company’s good performance and high market preference.

 
Leading HARI’s impressive July performance in terms of volume is its Passenger Cars (PC) segment which grew by 12% from 2,296 units 2016 to 2,564 units in 2017. The significant jump in sales is again attributed to the Accent which sold 1,608 units, accounting for 45 percent of total HARI volume.

 

Meanwhile, the Light Commercial Vehicles (LCV) segment also posted significant July year-on-year sales growth of 52% to 1,030 units. This is attributed to the H-100, which closed the month at 287 units, more than doubling its output of 130 units in July of 2016.

 

Sales and Economic Outlook

 

Outlook for the Philippine economy remains optimistic as GDP is expected to expand by 6.8% in 2017 despite high volatility in the global market. The positive sentiment towards the Philippine market is anchored on sound macroeconomic fundamentals as the country continues to experience sustained consumer demand, manageable inflation, favorable employment figure, steady inflow of dollar remittances and flexible fiscal position. The confluence of these factors and the sustained automotive demand bid well for the industry. HARI, for its part, aims to capitalize on these conditions in delivering best-in-class products and services to the Filipino consumers.

 

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