“Our auspicious performance in the first four months of 2017 validates the Filipino’s growing endearment towards the Hyundai brand. This only inspires us to give nothing but top-notch quality products and services to our customers.”

    - Ma. Fe Perez-Agudo, HARI President and CEO



    Performance and Drivers


    Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, recorded 2,521 unit sales for the month of April—a feat considering there were …

  • Hyundai Asia Resources, Inc.: HMC Global Distributor of the Year 2016

    HMC Vice-Chairman Mr. Euisun Chung (extreme left) presented the HMC Global Distributor of the Year 2016 to the HARI Board of Directors (L-R) President and CEO Ma. Fe Perez-Agudo, Chairman Edward S. Go, and Chairman Emeritus Richard L. Lee.


    May 10, 2017, Seoul, Korea—“We celebrate 50 years of our brand, 50 years of redefining mobility through customer-driven innovation, 50 years of caring for Man and Planet. Cheers to 50 years more of our brilliant journey together!” declared Hyundai Asia …


    “With our recent achievements, we expect to ride on the crest of a new wave of automotive resurgence in 2017. Through innovation and relentless pursuit of our customers, we are confident that we will continue to forge new ground, one milestone at a time."


    - Ma. Fe Perez-Agudo, HARI President and CEO

    Performance and Drivers


    Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, closed March 2017 with record sales of 3,371 units—the highest …

  • Hyundai puts the cool in Summer with DEALights Promo

    Not only is it more fun in the Philippines—it gets hotter every summer! It is always the perfect time to hit the beach, cool off in the mountains, or explore the provinces for local festivals. On the other hand, it’s also the time when the temperature can make people cower in the air-conditioned comforts of their homes or cars. A 2-minute walk to the bus station or a short queue for a cab can make you feel feverish and sweaty as if you just ran a marathon.

    The good news is--Hyundai cools your …

  • Hyundai Makes a Customer’s Dream Come True

    TAGUIG, Philippines - Hyundai Asia Resources Inc. (HARI), the Philippines’ official distributor of Hyundai passenger and commercial vehicles, recently awarded Marchey Ann de Jesus, the lucky winner of Hyundai’s PASKOtse promo with a brand-new Elantra.



    HARI’s Numeriano Cortez Jr., Senior Vice President for Trade Operations & Development, and Victor Vela, Senior AVP for Sales Planning, personally handed- over the key to at the Hyundai Headquarters where her dream car was waiting for …


Friendly Rainy Season Tips from Hyundai

Spot-on and timely First Aid saves lives. The same goes for cars caught in floods. Dirt, mud, and water can seriously damage even partially submerged vehicles. Shortstop the inevitable signs of wear and tear, or corrosion with these helpful tips:

  1. Do not attempt to start or run your car. Immediately disconnect the battery from the terminals to lessen further damage on electrical and electronic components.
  2. Check the engine oil indicator via the engine dipstick. If the reading is too high, this may mean that there’s water in the engine.
  3. Determine the length of time and the depth, and the kind of water that inundated your car (e.g., muddy water). This immediately clues you in on the extent of the damage.
  4. Do not clean your vehicle just yet. If your car insurance contains special coverage for such events, first take photos of your damaged car, especially of the parts that were affected (e.g., engine, exterior, interior). Submit these photos along with your vehicle registration and receipts related to car repairs when processing insurance claims.
  5. If water has seeped into your car’s interior, then remove as much of it as you can. A dank environment is conducive to the growth of mildew as well as other harmful bacteria. Give your car time to dry.
  6. Have your vehicle towed immediately to your nearest authorized dealer and service center. The longer you wait, the more expensive it might cost you to have your vehicle serviced and your upholstery and carpeting cleaned by professional interior detailers.
  7. Trust the experts. Have a qualified expert technician check the mechanical components, such as the engine, transmission, axles, and brake, fuel and steering systems, for water contamination. The technician can drain flood water from contaminated mechanical systems, as well as remove and replace important vehicle fluids, like oil, and those used for transmission, brakes, and power steering. Have your electrical system, engine computers, and other electronic devices checked, too, as these may need replacing. Remember that corrosion and oxidation can hamper your car’s performance within weeks, even if all the components have already been cleaned.


In response to the recent catastrophe caused by Typhoon Maring, Hyundai launches F.I.R.S.T. (Fast & Immediate Rescue and Service Team), an emergency assistance service for customers whose Hyundai vehicles were affected by the floods. This service offers 24/7 roadside aid, emergency towing and immediate referral to authorized Hyundai Service Centers.


Get your car FIRST Aid. Call (632) 822-3301.