• Hyundai H350, Official Transport of ASEAN 50 Puts Hyundai CV Line on High Gear

      Hyundai, Official Mobility Partner of the recently-concluded ASEAN 50 Summit, threw the spotlight on the H350 luxury van in an imposing show of strength, comfort, and reliability. A fleet of 50 H350 vans were deployed by Hyundai Asia Resources, Inc. (HARI) to serve the transport needs of the ASEAN 50 delegates, reaffirming Hyundai’s commitment to be the trusted partner to success of Filipino businesses.   Hyundai’s luxe, highly-customizable 14-seater treated Summit delegates to a premium …

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  • Hyundai PH Chief: Value of women to ASEAN is immeasurable, cites education as key to empowerment

     

    Solaire Resort and Casino, November 13, 2017. We live in volatile, uncertain, complex and ambiguous (V.U.C.A.) times but, just like a bag of tea, you’ll never know how strong you are until you’re dipped in hot water. This was Hyundai Asia Resources, Inc. (HARI) President and CEO Ma. Fe Perez-Agudo’s homage to the strength of women in the face of persistent gender issues that beset ASEAN member states.

     

    Ms. Agudo joined peers in the C-suite at the ASEAN Business & Investments Summit ( …

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  • A Hyundai Moment

     

    November 13, 2017, Solaire Resort & Casino. Hyundai Asia Resources, Inc. (HARI) President and CEO Ma. Fe Perez-Agudo exchanged pleasantries with South Korean President HE Moon Jae-In at the ASEAN Business & Investments Summit (ABIS) 2017. Ms. Agudo, a panelist at the ABIS forum, “Unleashing Women Economic Power and Human Capital Development (Investing in Education, Global Competencies, Women and Affirmative Action),” echoed President Moon’s keynote message on co-prosperity and unleashing …

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  • Hyundai Builds Up to ASEAN 50 with Global Youth Group Dialogue for Shared Prosperity

    One with the youth in driving Prosperity for All. November 8, 2017, Bonifacio Global City. HARI Foundation, Inc. (HFI), the social corporate responsibility (CSR) arm of Hyundai Asia Resources, Inc. (HARI), in partnership with the Institute for Global Education Exchange and Internship, Inc. (IGEEI), held a one-day conference with delegates to the Youth Policy and Action Project, a European Commission-funded initiative that aims to promote strategic cooperation among youth organizations, …

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  • Hyundai: Official Mobility Partner of ASEAN 50

      Hyundai, on its 50th year as a leading global brand, supports the ASEAN roadmap of “Prosperity for All” as Official Mobility Partner of the ASEAN 50 Summit and the ASEAN Business and Investment Summit (ABIS), two highly-anticipated global meets slated to happen in Manila this November.   From November 12-15, 2017 Hyundai Asia Resources, Inc. (HARI), the official Philippine distributor of Hyundai vehicles, will deploy 50 units of the 14-seat luxury van H350 to serve the transport needs of …

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Hyundai Lateral Drift Series Revs Up Local Motorsports

Hyundai Asia Resources, Inc. (HARI), official distributor of Hyundai cars in the Philippines, announces its title sponsorship of the 2013 Hyundai Lateral Drift Pro-Am Championship Series. The 8th season of the series kicks off rounds 1 and 2 on August 31 and September 1 at the Megatent in Libis, Quezon City, featuring heart-stopping lateral drift action headed by six-time champion Alex Perez.

The first and only drift series in the Philippines since 2006 aims to drive motorsports awareness on a nationwide scale. This year, international drift drivers from Japan, Drift Couple Hiromi Kajikuma and Kimihiro Obata will grace the series as guest judges for all six rounds.

One of the highlights of the competition is a drift exhibition by “Pilipinas Got Talent” Season 4 finalists Gio Rodriguez and Ralph Tan aboard the 2013 Genesis Coupe, Car Awards Group, Inc. (CAGI) 2012-2013 Car of the Year Philippines’ Best Rear-Wheel-Drive Sportscar.

Watch Alex, Gio, and Ralph, along with the country’s top professional and amateur drift drivers face off in sideways drifting and burning rubber action. Morning practice starts at 9AM; amateur qualifying and final rounds at 1PM; and professional qualifying and final rounds at 3PM.

Admission is free.

For more information, visit and like the HyundaiPH and Lateral Drift Productions Facebook fanpages.