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    “Nearing the close of 2016, a more favorable outlook is seen for the remainder of the year as Hyundai is likely to maintain its growth momentum, mirroring the vitality of the country’s economy and its fast-growing automotive industry.  With an endless potential, the company will continue to relentlessly satisfy its customers with its line-up of modern premium products and services.”   - Ma. Fe Perez-Agudo, HARI President and CEO   Performance and Drivers   Hyundai Asia …



    Hyundai Asia Resources, Inc. (HARI) surprises customers with an early holiday promo. The Hyundai EON is now even more affordable with an amazingly low financing scheme. The “OMG (Oh My Greatest) EON Deals!” is made possible with HARI’s partnership with the country’s top banks. (L-R) Numeriano R. Cortez, Jr., SVP Trade Operations & Development Cluster, HARI; Israel S. Cruz, Department Head Auto Loans Division, BPI Family Savings Bank; Dennis T. Fronda, VP …

  • “Hyundai 5” Score Big at DOE Euro 4 Fuel Efficiency Eco Run


    The Hyundai Accent Sedan, Accent Hatch, Tucson (Gas and Diesel), Elantra, and Santa Fe lived up to their Modern Premium cred by figuring among the most fuel-efficient vehicles at the recently concluded DOE Euro 4 Fuel Efficiency Eco Run.


    A total of 70 vehicles representing 22 global automotive brands participated in the run. Hyundai Asia Resources, Inc. (HARI), official distributor of Hyundai passenger and commercial vehicles in the Philippines, fielded six models.



    “Hyundai’s 2016 exudes great potential with the country’s very rosy economic and industry outlook. We are confident as we continue to serve our customers with bolder, fiercer, and game-changing products and services.”

    - Ma. Fe Perez-Agudo, HARI President and CEO


    Performance and Drivers


    Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the country displayed bullish growth for the first three months of 2016. Ending the …

  • Hyundai PH makes a grand comeback at the Manila International Auto Show (MIAS) with New Brand Campaign

    Hyundai Asia Resources, Incorporated’s (HARI) new campaign “Ang Gusto Mo, Gusto ng Puso” gives a fresh spin to the Hyundai concept of customer-driven innovation. Hyundai’s return to MIAS features the most ambitious auto exhibit to ever be put together by HARI. HARI sets a new record for MIAS by being the first to showcase two entirely unique motoring lifestyle areas, each boasting a full sensory experience of Hyundai’s signature technology and thrust for innovation …


Art + Technology = The Artynology of the Grand Santa Fe



Space is a big consideration when it comes to choosing a big SUV but can you transform that space into a fun family den on wheels?


Hyundai says you can.


Function must meld with emotion. A car becomes a “Life Space” where every member of the family can relax and enjoy the drive. Applying its signature design philosophy, Fluidic Sculpture, Hyundai designed its first grand family SUV, the Grand Santa Fe. Suddenly, mobility becomes a work of art.


Art meets technology at Hyundai. Hyundai Artynology is an expression of refined and dynamic styling that captures the powerful movement and emotion from all things fluidic and artistic. No detail is overlooked. The smart balance of pleasure and power emphasizes the grandness of every drive. The Hyundai Grand Santa Fe raises driving to the level of art.


Testimony to this is the 2013 Good Design Award from The Chicago Athenaeum: Museum of Architecture and Design and The European Centre for Architecture Art Design and Urban Studies. The 2013 Hyundai Santa Fe, “Storm Edge,” was cited in the transportation category for its dynamic character lines and bold design—features that Hyundai further built upon to come up with the ultimate mobile sculpture.


The newest variant of Hyundai’s multi-awarded crossover SUV cuts a figure of quiet confidence as it is both luxurious and powerful, geared to thrill the driver with its unbridled road performance.


Grand Expectations


What can motorists expect from this new generation Hyundai SUV?


For starters, the Grand Santa Fe sports a bold new front design with refreshed styling for the radiator grille, fog lamp, and front bumper. The rear is just as eye-catching with new LED rear combination lamps, rear garnish, and dual muffler-type exhaust pipes. Nineteen-inch alloy wheels amp up its grander, sportier vibe.


Stepping inside the Grand Santa Fe is a world of difference from the earlier models. The body is bigger and extends by 225 millimeters (mm) to offer more leg room and passenger space. The wide and welcoming interiors boast of lavish leather seats, two-tone interior appointments, and driver space fitted with the latest in smart technology for play as well as for serious piloting. On the second row, the six-seat configuration features large captain seats that you can slide and recline. Two can easily fit in the best seats of the house. In addition, the driver’s seat features a built-in IMS or Integrated Memory Seat function that automatically recalls seat and side mirror positions. To top off a fully customized grand drive, the Grand Santa Fe’s panoramic sunroof got some royal treatment, too. It now offers a wider, seamless view of the open skies. Unlike conventional sunroofs, the center beam was eliminated and now uses motor-driven roller blinds that open up with ease for a smoother, more dramatic effect.


Your Grand Life Space


The Grand Santa Fe likewise makes sure that you have enough space for your life gear. Think: overnight at a posh hotel, surfing escapade, barbecue by the beach, weekend mountain trek. Be spontaneous. The Grand Santa Fe is up for any challenge.

The huge cargo area can swallow up to 634 liters of whatever you might consider bringing along for a trip, and its seats can be configured to make room for all your favorite things. The third row has a 50:50 split folding capacity, while the second row can be folded over to accommodate voluminous cargo, like two mountain bikes or two golf bags.


For long drives, the Grand Santa Fe throws in additional conveniences, like a cool box for refreshments, and a dedicated heater and air conditioner in the third row so that passengers can control the temperature to everyone’s satisfaction. Need to load or unload luggage? Just flick a switch in the driver’s seat and the tailgate will open in a cinch.


Your Grand Drive


Behind the wheel, you realize how easy it is to be the master of the road on your Grand Santa Fe. Start it up with a push of a button and steer as you please with its Flex Steer function that offers three modes of steering—“Normal” for on-road and occasional off-road; “Comfort” for city drives; and “Sport” for challenging terrain. Audio and Bluetooth controls are fitted into the steering wheel, so that you won’t have to fumble for the dials and buttons that are usually positioned elsewhere in the cabin. Driver information is illuminated in signature Hyundai blue inside a sophisticated instrument panel. A 4.3-inch TFT LCD screen and a rear view camera make for smart parking as a monitor shows you the vehicle’s position while you park or back up.


Performance-wise, the Grand Santa Fe promises a grand drive with its 2.2-liter CRDi eVGT engine. Churning top power output of 197 ps at 3,800 rpm, it gets up to speed effortlessly down long stretches of open road, while its maximum torque of 44.5 kg-m at 1,800-2,500 rpm provides that much needed pulling power to undertake uphill and even more demanding drives. Mated to a 6-speed automatic transmission (H-Matic), this diesel powerhouse offers exceptional driving satisfaction and fuel economy to ably support the vehicle and give you best-in-class power and performance.


Your Grand Santa Fe


A new grand way to drive is yours in this new Hyundai life space that celebrates elegance, freedom, and the art of driving that makes every journey a masterpiece. And you can choose from this array of colors to express your personal style: Creamy White, Hyper Metallic Silver, Mystic Beige, Arabian Mocha, and Timeless Black.


Visit the nearest authorized Hyundai dealership and know more about the Grand Santa Fe today.